Great job, Ma’am: A royal nod from Reed.co.uk in new Jubilee campaign

Jubliee campaign Reed.co.uk

The 2nd June 2022 will mark Her Majesty The Queen’s Platinum Jubilee, making her the first British monarch to celebrate 70 years of service. Ahead of the Jubilee celebrations, we’ll be unleashing a new royal twist to our Reed.co.uk #LoveMondays campaign!

 

If you adore the Pomeranians, you’re going to love our Corgis!

Our ‘Love Mondays again…’ campaign featuring Pomeranians and doughnuts has been a hit nationwide. The ads have had over 950 million impressions and when surveyed, 73%* of people said that they would be more inclined to use us after seeing the advertising campaign. This is why our team has been working hard to create an equally impactful and stand-out campaign to celebrate the Queen’s Jubilee and attract the attention of commuters, jobseekers and the general public.

The eye-catching ads will include a nod to the Queen by featuring her favourite dog – the Corgi. This will be coupled with the taglines ‘Great job, Ma’am’ and ‘Find a job one adores’, in honour of the Queen.  So without further ado, here’s a sneak peek of what’s in store:

 

Double-decker buses around key locations

We’re painting London’s streets pink. For the next four weeks, our five full bus wraps will be hard to miss. You’re bound to see them travelling around these key London landmarks:

  • Westminster Abbey
  • Buckingham Palace
  • St Paul’s Cathedral
  • Canary Wharf
  • Tower Bridge
  • Plus, many more…

Reed.co.uk jubilee campaign on double decker bus

 

We’re an official Elizabeth line advertising partner

You read that right. Our team are delighted to reveal Reed.co.uk’s partnership with the Elizabeth line. We are now one of five brands who will exclusively advertise across the Elizabeth line’s trains and London stations.

The brand new rail line, launching today (Tuesday 24th May) and built by Crossrail Ltd will transform travel in London, making it easier to get in and around the Capital. The Elizabeth line will carry up to 1,500 passengers (more than the usual Underground train). Our adverts will be live for the first two weeks of the launch, and we expect our campaign to be seen during 3 million passenger journeys.

Reed.co.uk jubilee campaign in Elizabeth line stationSource: Image courtesy of Global

We’ll be appearing in all eight Central London Elizabeth line stations. This will include:

  • Paddington
  • Tottenham Court Road
  • Custom House
  • Farringdon
  • Liverpool Street
  • Canary Wharf
  • Whitechapel
  • Woolwich

With 329 state-of-the-art digital advertising displays, the Elizabeth line will be a hit with both Londoners and visitors. We’re excited to be a part of this historic moment!

 

Black (pink) cabs in and out of London

This summer, make sure to keep your eyes peeled for our full taxi wraps. So far we have 10 in London and 15 in Liverpool, but with more cities to be announced soon, you never know where they might turn up next!

Catching the attention of commuters, pedestrians and those stuck in traffic – these regal taxis are certainly hard to miss.

Reed.co.uk Jubilee campaign on taxiSource: Image courtesy of Ubiquitous

Digital and social media campaign

Plus, you can catch our regal and furry friends on social media. During the week of the Jubilee (2nd – 5th June 2022) our campaign will be live across Facebook, Twitter and Instagram.

 

It’s an exciting time to post a job on Reed.co.uk

Jobseekers are on the move! Following record-high inflation, candidates’ interests are peaking – a sign that they are on the hunt for new opportunities and better salaries in a bid to balance rising living costs.

Want to know how Reed.co.uk can drive top talent to your roles? Our team of experts are on hand to help you find your next hire. Get in touch today on 020 3510 9331 or find out more here.

 

*This survey was conducted by Reed.co.uk and consisted of 1000 adults in the UK.