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Introduction to Data Studio - Google Analytics cover image

Introduction to Data Studio - Google Analytics
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Bite-size Course | Free PDF Certificate | Instant Access for Life | Learn on a Whim | For People in a Hurry

Summary

Price
£21.49 inc VAT
Study method
Online, On Demand
Duration
0.8 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students
1 student purchased this course

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Overview

"Introduction to Data Studio - Google Analytics" is a comprehensive course designed to build foundational skills in Google Analytics, Data Studio, and data analysis. It focuses on turning complex analytics into visually engaging dashboards to support business and marketing decisions. Participants will explore how to transform raw Google Analytics data into actionable insights using Google Data Studio, a powerful reporting tool that connects data and storytelling.

Key Takeaways:

  • Understand the fundamentals of Google Analytics and Data Studio

  • Learn to connect Google Analytics with Data Studio for live reporting

  • Create interactive analytics dashboards for marketing and business insights

  • Apply data analysis techniques to identify trends and performance gaps

  • Gain proficiency in presenting analytics in a visual and accessible format

Certificates

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Curriculum

5
sections
14
lectures
0h 49m
total

    • 1: Module 1 Installing Analytics 03:00
    • 2: Module 2 The Five Report Suites 03:00
    • 3: Module 3 Basic Date Range Reports 03:00
    • 4: Module 4 Goals 02:00
    • 5: Module 5 Practical Uses for Analytics 04:00
    • 6: Assessment -

    • 7: Module 1 Introduction to Data Analysis _ its Applications 06:00
    • 8: Module 2 Probability _ Probability Distributions 07:00
    • 9: Module 3 Decision making and Factors to account for 05:00
    • 10: Module 4 Data Mining 06:00
    • 11: Module 5 Optimization _ Situation modelling 07:00

    • 12: Assignment Introduction to Data Studio - Google Analytics- 406736 01:00

    • 13: Claim Your Certificate for Introduction to Data Studio - Google Analytics- 4067 01:00

    • 14: Reed Review For Design for Introduction to Data Studio - Google Analytics- 40673 01:00

Course media

Description

This course introduces the essential principles of Google Analytics and Google Data Studio, providing a clear understanding of how to collect, visualize, and interpret data for informed business and marketing strategies. Learners will delve into the world of analytics, discovering how to build dynamic reports that bring clarity to performance metrics and data analysis. The curriculum emphasizes key skills such as linking Google Analytics to Data Studio, designing reports that align with marketing goals, and interpreting key performance indicators (KPIs).

The course walks through the structure of Google Analytics data, audience behavior, and traffic sources, and then moves into the visual customization of reports in Data Studio. With a focus on streamlining business analytics, participants will learn how to apply filters, build calculated fields, and create reusable templates tailored to marketing analytics needs.

By the end of the course, learners will have a strong grasp of how to turn Google Analytics data into insightful Data Studio dashboards that improve decision-making in real-world business contexts. Whether you're analyzing website traffic or campaign effectiveness, this course offers practical tools to elevate your data analysis capabilities.

Who is this course for?

This course is ideal for individuals in business, marketing, or analytics roles who want to enhance their data visualization and data analysis skills. It’s especially relevant for professionals looking to streamline reporting, improve marketing analytics, and make more data-driven decisions using Google Analytics and Data Studio.

Requirements

The Google Analytics course is open to everyone. Anyone with a desire to learn about the subject is welcome to enrol in this course without any reservation.

Career path

Completing this course can support roles in digital marketing, data analysis, business analytics, and marketing analytics, where knowledge of Google Analytics and Data Studio is increasingly essential.

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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