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Data Analytics and Visualization Without Coding: Google Data Studio
MINERVA’s Data Lab

Learn Google Data Studio To Supercharge Your Data Analytics and Visualizations In the Cloud Without any Coding

Summary

Price
£100 inc VAT
Or £33.33/mo. for 3 months...
Study method
Online, On Demand
Duration
2.8 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed courses certificate of completion - Free

Overview

If You Are…..

  • A business intelligence (BI) practitioner

  • Data analyst

  • Digital marketer and/or someone who needs to analyze digital marketing data and trends (e.g. the performance of your own Google ads)

  • Interested in gaining insights from data (especially financial, geographic, demographic and socio-economic data)

You Can Get Ahead of the Curve With a Free Business Intelligence and Data Analytics Tool- Google Data Studio (GDS). GDS is a FREE dashboard and reporting tool (which lives in the cloud). It allows you to create dynamic, collaborative reports and visualization dashboards. Paid Business Intelligence and Data Analytics Tools Like Tableau Are have either plateaued or will plateau soon. Many of these are either too expensive for small or teams or have a steep learning curve for beginners.

I’m Minerva Singh, and I’m an expert data scientist. I’ve graduated from 2 of the best universities in the world; MPhil from Oxford University (Geography and Environment), and a Ph.D. holder in Computational Ecology from Cambridge University. I have several years of experience in data analytics and data visualization.

GDS offers the following advantages:

  1. It's free of cost (a paid business intelligence tool like Tableau, on the other hand, costs $70/month/user)

  2. Allows seamless integration with other Google tools such as Google ads manager, Google sheets and Google analytics

  3. It lives in the cloud and can be accessed from multiple devices

  4. Multiple people can collaborate on the same report

  5. Relatively easy to learn

  6. Powerful and interactive reporting tools in the form of in-built GDS templates

My course aims to help you start with no prior exposure to GDS and become proficient in producing powerful visualizations and interactive dashboards/reports. You don't need any prior exposure to data analytics and visualization to get started with GDS.

Certificates

Reed courses certificate of completion

Digital certificate - Included

Will be downloadable when all lectures have been completed

Curriculum

5
sections
7
lectures
2h 48m
total

Course media

Description

TABLEAU IS HISTORY

If you’re a data analyst, business intelligence practitioner, digital marketer, or anyone analysing data daily, you can’t take risks with your data. Would you risk killing your Google ads campaign? Your marketing strategy? Your scientific research?
No. I wouldn’t think so, either.

That’s why I’m going to teach you to use the best data analytics tool ever. Its free and easy to get started with, unlike Tableau. It is Google Data Studio or GDS for short.

It integrates seamlessly with other Google tools such as Google ads manager, Google sheets and Google analytics.

It’s cloud-based. You can access it from multiple devices.

It’s collaborative. Your entire team can work on the same report from anywhere.

And of course, it offers powerful and interactive reporting tools in the form of in-built templates.

All you have to do is learn to use it properly. This is where I come in.

By the time you are finished with this course, you will be able to:

  1. Read in data from different sources, including connecting GDS to your customer analytics (e.g. Google Analytics, Google Ad Manager)
  2. Tabulate your data for summarizations and insights
  3. Know which visualization to use when (Psssstt….. I am making a data visualization guide available to you for free when you sign up)
  4. Create eye-catching data visualizations with a variety of data sources, including your own analytics data, socio-economic and financial data
  5. Make easy-to-read and intuitive maps
  6. Learn to implement specialist visualizations such as candlestick charts for financial data
  7. Use the in-built GDS templates for producing powerful and interactive data reports and dashboards

Best of all, you don’t need prior Data Analytic experience to get started and become proficient

Who is this course for?

1) People interested in visualizing data and presenting the results

2) Business intelligence practitioners

3) People with no prior coding skills who are interested in pursuing a career in data analytics

4) Social media marketers including those in the e-commerce and branding space

Requirements

You can get started and benefit from the course even if you are a newbie. You only need:

1) A Gmail account

2) An interest in deriving insights from data

Career path

Gaining proficiency in Google data Studio can make you eligible for roles such as:

1) E-commerce analyst

2) Lead analytics consultant

3) PPC Accounts manager

4) Digital analytics consultant

Questions and answers

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FAQs

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