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Data Analysis for Marketing
Tyne Academy

Advanced Level | Free PDF Certificate Included | 24/7 Tutor Support Included | No Hidden Fees | Lifetime Access

Summary

Price
£22.99 inc VAT
Study method
Online, On Demand
Duration
1.1 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students

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Overview

The Data Analysis for Marketing course provides a comprehensive understanding of how to use data effectively to drive marketing strategies and decisions. This course equips learners with the skills to analyze marketing data, uncover insights, and make data-driven decisions that enhance campaigns, improve customer targeting, and optimize overall marketing performance. Through practical examples and exercises, participants will gain a strong foundation in Data Analysis for Marketing techniques, tools, and methodologies.

Certificates

Certificate of completion

Digital certificate - Included

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Curriculum

3
sections
9
lectures
1h 8m
total

    • 1: Module 1_ Foundations of Data Analysis for Marketing 10:00
    • 2: Module 2_ Data Collection and Preparation for Marketing Analysis 12:00
    • 3: Module 3_ Customer Segmentation and Targeting 12:00
    • 4: Module 4_ Marketing Campaign Optimization with Analytics 13:00
    • 5: Module 5_ Customer Journey Analysis and Attribution Modeling 12:00
    • 6: Module 6_ Predictive Analytics for Marketing 07:00
    • 7: Data Analysis for Marketing Assessment -

    • 8: Data Analysis for Marketing Certificate 01:00

    • 9: Data Analysis for Marketing Review 01:00

Course media

Description

In this Data Analysis for Marketing course, you will explore the full spectrum of data analytics applied specifically to marketing contexts. Learn how to collect, interpret, and visualize marketing data to identify trends, measure campaign effectiveness, and inform strategic decision-making. This course emphasizes practical applications of Data Analysis for Marketing, ensuring that participants can confidently translate data insights into actionable marketing strategies. By the end of the program, learners will understand how Data Analysis for Marketing can transform marketing approaches, improve ROI, and drive business growth.

Who is this course for?

The Data Analysis for Marketing course is ideal for:

  • Marketing professionals looking to enhance their analytical skills.

  • Business owners and entrepreneurs aiming to leverage marketing data for better decision-making.

  • Individuals aspiring to enter marketing analytics or related roles.

  • Professionals seeking to improve marketing campaign performance through data-driven insights.

This course is designed for anyone interested in understanding the power of Data Analysis for Marketing and applying it to real-world marketing challenges.

Requirements

To benefit from the Data Analysis for Marketing course, learners should have:

  • A basic understanding of marketing principles.

  • Familiarity with spreadsheets and basic data tools.

  • A willingness to learn and apply Data Analysis for Marketing techniques gradually.

No prior advanced analytics experience is required. This course starts at a manageable pace to ensure all participants can confidently progress in Data Analysis for Marketing skills.

Career path

Completing the Data Analysis for Marketing course can open doors to various career opportunities, including:

  • Marketing Analyst

  • Data-Driven Marketing Specialist

  • Marketing Strategist with analytics expertise

  • Business Intelligence Associate in marketing teams

Questions and answers

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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