The Business of Product Management: Understanding Market Trends and Consumer Behaviour
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Summary
- CPD PDF Certificate of Completion - Free
- CPD Hardcopy Certificate of Completion - £7.99
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
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Overview
From the humble beginnings of the wheel to the revolutionary smartphones of today, product management has been at the heart of innovation and progress. 'The Business of Product Management: Understanding Market Trends and Consumer Behaviour' offers you the opportunity to master the art of 'Product Management', delving into the intricacies of market trends and consumer behaviour to create products that truly resonate with your target audience.
Learning Outcomes
- Gain a solid understanding of 'Product Management' fundamentals, essential for success in this dynamic field.
- Learn about product classification, enabling you to strategise effectively in 'Product Management'.
- Develop a comprehensive product plan, a crucial element in 'Product Management' for driving successful product launches.
- Understand the various levels of a product, its life cycle, and the importance of these concepts in 'Product Management'.
- Master the art of pricing strategy and channel management to optimise product performance in 'Product Management'.
- Acquire essential financial analysis skills for effective decision-making in 'Product Management'.
★★★ Get 3 Additional Courses As A Gift! ★★★
- Course 01: Import/Export
- Course 02: Retail Management Diploma
- Course 03: Store Assistant
Certificates
CPD PDF Certificate of Completion
Digital certificate - Included
This course comes with CPD Quality Standards Accredited Certificate.
CPD - 4 PDF Certificate [ Free ]
CPD Hardcopy Certificate of Completion
Hard copy certificate - £7.99
This course comes with CPD Quality Standards Accredited Certificate. The pricing schemes are —
- Hard Copy Certificate: £7.99 (Inside the UK)
- Hard Copy Certificate: £15 (for international students)
CPD
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Description
'The Business of Product Management: Understanding Market Trends and Consumer Behaviour' is designed to provide you with a comprehensive understanding of 'Product Management', equipping you with the knowledge and skills to excel in this exciting field. You will explore the foundations of product management and learn how to analyse market trends, classify products, and develop a robust product plan.
As you progress through the course, you will delve deeper into the world of 'Product Management', focusing on pricing strategies, channel management, and financial analysis. With a strong emphasis on market trends and consumer behaviour, this course will empower you with the insights and tools necessary to create innovative and successful products, driving growth and success in 'Product Management'.
Who is this course for?
- Aspiring product managers seeking to develop their skills and knowledge in 'Product Management'.
- Current product managers aim to enhance their expertise in 'Product Management' and improve their understanding of market trends and consumer behaviour.
- Entrepreneurs who want to deepen their understanding of 'Product Management' and maximise their product's potential.
- Individuals considering a career shift into product management roles and looking to acquire 'Product Management' skills to facilitate a smooth transition.
- Marketing professionals seeking to expand their skill set and gain a better understanding of 'Product Management'.
Requirements
You don't need any formal qualifications to enrol in this course.
Career path
- Product Manager, Average salary in the UK: £40,000 - £70,000.
- Senior Product Manager, Average salary in the UK: £55,000 - £85,000.
- Product Marketing Manager, Average salary in the UK: £35,000 - £60,000.
- Brand Manager, Average salary in the UK: £30,000 - £55,000.
- Product Development Manager, Average salary in the UK: £40,000 - £75,000.
- Product Owner, Average salary in the UK: £35,000 - £65,000.
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.