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ILM & CPD Global PA Executive PA Business Diploma

Online programme with study materials, tutor support and coursework

Global PA Association


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£989 inc VAT (was £1,275)
Offer ends 30 June 2024
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Payment can be made via Lloyds Bank Cardnet URL payment link via email or Company Invoice &...

Study method
Online + live classes
Course format What's this?
25 hours · Part-time
No formal qualification
25 CPD hours / points
  • Certificate of completion - Free
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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The aim of this Advanced EA Business Skills Diploma is to fill the gap for an advanced Business Course for Executive Assistants. In the last 10 years the responsibilities of Executive Assistants & Personal Assistants in the workplace have increased significantly, aided by technological advances. Executive Assistants now play a key role as Business Support Partners to their Executive. In order to fulfil this role EAs are required to increase their knowledge of business, how it operates, the impact of decisions made, be proactive, take on additional responsibility, be the 'right hand' of their Leader, prompting, anticipating and forward planning. An understanding of their organisation's business strategy is vital so the EA can fulfil their role as the EA Business Partner.

Global PA Association & Training Academy has 14 years experience developing Office Professionals across the world and we have identified that there is now a requirement for an EA Business Diploma qualification that reflects these changes, which is equivalent to Level 5.

Global PA Training Academy are Recognised Providers with the ILM, City & Guilds Group, the UK's no.1 Awarding Body for Qualifications. This programme has been through rigorous assessment with the ILM and been Awarded ILM Recognised Status and an ILM Digital Credential. On completion of the course you will receive an ILM Digital Badge which lists the Course Name, the Course Provider with live link through to the list of skills and knowledge you have learnt on the programme. This Digital Credential can be showcased on your Linked In Profile and Email signature and social media accounts. It is an opportunity to showcase your skills in real time.


Certificate of completion

Digital certificate - Included

The ILM Digital Credential 'Advanced EA Business Skills Programme' will be sent out on completion of the programme.

CPD Certificate will also be emailed.

To achieve the Global PA Business Diploma you can complete coursework and have 2 months after the course to prepare a presentation supported by your Trainer.


25 CPD hours / points
Accredited by The CPD Standards Office

Course media


  • Global PA Business Diploma -


This programme brings together all the business topics that are relevant for EAs in a fast moving business world. The programme will ensure that you are up to date with the relevant skills and knowledge to work at peak performance. The programme will also set you up for career progression opportunities.

Each Module online is 1.5 hours LIVE each week over a 2.5 month period with coursework presentation submission after the final module. Each Module is recorded and you receive a weekly recording plus handouts and questionnaires. The programme can also be delivered in the classroom over 4 days.

Module 1:EA Leadership Skills & Business Management

Advance your Executive Assistant leadership skills and capabilities when working at Executive level. Increase your commercial and business knowledge of organisational structure, culture, corporate social responsibility, how business finance works and your organisation’s position in its business environment. Review case studies of Leadership in Practice and the challenges that Executive Leaders face.

Module 2:Understanding HR

Role of HR in a business context and the importance of its function. Managing HR policy, Employee Relations, Recruitment, Learning & Development. Benefits of Coaching and Mentoring to develop employees.

Module 3: Marketing & Sales Fundamentals

Identify and evaluate appropriate sales and marketing strategies. Review sales and marketing funnels. Assess the use of social media applications for marketing purposes. Understand the concept and application of CRMs, customer relationship management.

Module 4:Management Skills & Crisis Management

Introduction to Management Theory. Review management planning, process, project management, implementing operational plans. The role of management in organisations, influence, power and authority. Crisis management planning, managing risk and creating contingencies.

Module 5:Wellbeing & Mental Health at Work

Explore why wellbeing, resilience and mental health are critical to business success. How can the conditions for high wellbeing and resilience at work be created? Increase awareness of how we think, feel and behave using mindfulness and emotional intelligence awareness.

Module 6: Communication in a Diverse World

Implement advanced communication skills in listening, persuasion, negotiation. Develop your cross cultural communication skills. Recognise differences and similarities in cultural groups and how to engage effectively and avoid misunderstandings. Understand the principles of global business etiquette.

Module 7: Presentation Skills & Customer Service Training

Increase your presentation skills knowledge and confidence in presenting at meetings. Learn the different types of presentation styles and skills of presenters. Become proficient in Customer Service and exceed your Client’s expectations. Discover the importance of a great introduction, establish what great service looks like.

Module 8:The Future of Work - Tech & Digital Skills

Review of the latest trends in Artificial Intelligence, Cloud Computing, Software trends, Digital & Tech Skills. Managing Hybrid Working – the new way of working. How can we remain productive and engaged in a fast paced constantly changing work environment?

Who is this course for?

This Diploma is for Personal Assistants, Office Managers, Senior Secretaries, Executive PAs, Personal Assistants & Executive Assistants.


You should have a minimum of 5 years experience in the Administrative field,

Career path

This Diploma and ILM Recognised Digital Credential Award will assist in developing your career in Business and Management.

Questions and answers


Course rating


Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.