Fundraising and Crowdfunding Management

Join the one in three fundraisers who successfully reach their goals by following the right way to create and launch a campaign. Get the financial backing you deserve.

This course is designed to teach you the basics of how to plan, run, and manage a successful crowdfunding campaign on the platform of your choice, by helping you to understand, predict, and use marketing, analytics, and trends to your advantage.

While primarily intended for individuals wishing to launch their own crowdfunding or fundraising campaigns, this course is valuable to person who work around startups, in a startup, or around artists who might need crowdfunding campaigns.

Learn how to plan, create, launch, and market a crowdfunding campaign and kickstart your way to success in fundraising. When you complete this course you will know how to:

• Choose the best funding option for your project
• Select the right crowdfunding platform to boost your chances of success
• Analyze your project to ensure that it's a good fit for crowdfunding
• Understand and use market demand to your benefit
• Create quotes, goals, and timelines based on manufacturing information
• Brand your product and create a sales pitch
• Market on social media and the web
• Build a network of interested consumers
• Create a buzz around your product
• Use marketing to boost the success and visibility of your campaign

Why study with us?

• International Accredited Course
• 60-day access
• Self Paced, No Fixed Schedules
• Compatible with Smartphones, tablets, laptops, etc.

Fundraising and Crowdfunding Management Course Content:

Module 1: Your Investor Options In Crowdsourcing Capital

• 1.1 What is Crowdfunding
• 1.2 Your Guide to Fundraising
• 1.3 Investor Alternatives to Crowdfunding
• 1.4 The Requirements for a Successful Crowdfunding Campaign
• 1.5 A Quick Look at the Top Campaigns in Recent Years

Module 2: Understanding Market Dynamics And Demand

• 2.1 Market Demand
• 2.2 Why Statistics Matter
• 2.3 Making the Cut
• 2.4 Understanding Manufacturing & Production Timelines
• 2.5 Getting Production Quotes
• 2.6 Doing Your Homework

Module 3: Business Planning For Crowdfunding & Fundraising

• 3.1 Your Responsibilities to Your Funders
• 3.2 Your Target Audience
• 3.3 The Jumpstart Our Business Startups (JOBS) Act (USA)
• 3.4 Protecting Your Intellectual Rights
• 3.5 Calculating Fundraising Goals

Module 4: Marketing For Crowdfunding

• 4.1 Creating the Perfect Pitch
• 4.2 Branding Your Product
• 4.3 Appealing to Emotions
• 4.4 The Right Media
• 4.5 Share Marketing
• 4.6 Driving Content Media
• 4.7 Creating a Buzz
• 4.8 It All Starts with You

Module 5: Getting Started

• 5.1 Creating Content
• 5.2 Preparing for the Launch
• 5.3 Building Your Network
• 5.4 Fine tuning Your Campaign
• 5.5 Outreach and Early Engagement
• 5.6 Adding Value and Authenticity
• 5.7 Sharing Your Credentials
• 5.8 Communicating with Your Funders

This course is a great fit for you if:

• You’re an entrepreneur planning to launch a new product or service but need funding
• You're an inventor ready to bring your product to market
• You have a great idea but no funds to finance it
• Are working with startups who regularly need crowdfunding expertise
• Are part of a startup and want to add value to the company

All courses are accredited by the International Council for Online Educational Standards (ICOES). After passing any exams and completing a course successfully, students can opt to purchase an ICOES certificate from the third-party institution.

EventTrix is also CPD certified, meaning the courses meet or exceed Continuing Professional Development standards and benchmarks.

EventTrix courses are designed for anyone with an interest in learning. No formal qualifications are required. Our courses are suitable if you want to learn new skills, start a new career, or if you’re already working in a particular industry and wish to upgrade your talents and enhance your resume.

• Work in a startup
• Start your own business
• Fund a large-scale art project, movie, book, or other artistic endeavor
• Bring your great idea to life
• Add value to your current job

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