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Effectively communicating and selling to customers


Cosensa

Summary

Price
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Finance options

We accept all major credit and debit cards.

Study method
Onsite
Duration
1 day
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Overview

This programme is delivered over two separate half-day modules.

Module one (morning)

Confident and skilful communication in the workplace should be central to everyone's role, however too often issues arise purely as a result of poor or ill-thought out verbal communication. This practical short course will demonstrate tools and techniques you can use to communicate better with everyone – especially customers. Central to the delivery of this programme are understanding important elements of emotional intelligence which demonstrate how to rescue potentially costly situations where communication appears to have broken down.

Module two (afternoon)

Certificates

Certificate of completion

Digital certificate - Included

Description

Contents

Module one (morning)

  • The difference between communicating ideas and selling ideas
  • Barriers to good communication
  • Transactional analysis - Parent, Adult, Child theory
  • How behaviour and personality influence the way people communicate
  • Communicating more effectively individually
  • Using different styles of language to build rapport
  • Dealing with difficult situations

Module two (afternoon)

  • ‘Selling’ is not a dirty word
  • How selling leads to job security – a quick study on the immense impact your role can have on the business
  • Step in selling
  • What to sell
  • Suggestive selling
  • Handling objection
  • Overcoming hesitation
  • Selling additional items
  • Selling related items
  • Offering alternative items
  • Selling high profit / better quality items
  • Closing the sale
  • Checking satisfaction

Trainers background

The trainer for this course has extensive experience in design and delivery of sales related training programmes. They have been successfully delivering training to both public and private sector organisations for over twelve years and previously held a number of senior sales positions in variety of industries.

Who is this course for?

These modules are ideal for anyone employed in a customer facing role, particularly sales advisors, front of house managers, hotel, restaurant and bar staff.

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