Decoding Consumer Minds
DoviLearn Global Education Ltd
Cracking the Code of Consumer Choices
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Overview
Certificates
Dovilearn Certificate of Completion
Digital certificate - Included
Reed Courses Certificate of Completion
Digital certificate - Included
Will be downloadable when all lectures have been completed.
Curriculum
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Introduction-Consumer-Behavior 04:52
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Explain What is meant by Consumer Behavior 01:18
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Describe the Types of Consumers 03:17
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Explain Why do Consumers Buy 05:50
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Explain the Importance of Consumer Behavior 00:50
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Explain Role of Consumer Behavior in Loyalty 10:27
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Explain the Model of Consumer Behavior 00:38
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Explain Steps of Decision-Making Process 13:35
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Explain How to Reduce Cognitive Dissonance 06:35
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Explain Consumer Involvement in Buying Decisions 00:30
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Explain the Types of Consumer Buying Decisions 00:39
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Explain the Factors Influencing Consumer Behavior 15:35
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Explain Role of Consumer Behavior & Satisfaction 06:03
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Explain Role of Consumer Behavior for Relationship 03:58
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Explain Role of CRM in Consumer Behavior 04:54
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Explain Role of Consumer Behavior & Value Drivers 04:54
Course media
Description
Embark on a Journey into Consumer Insight!
In the intricate tapestry of commerce lies the cornerstone of success: understanding consumer behavior. At its core, consumer behavior encompasses far more than mere transactions—it's a captivating journey through the minds of buyers, from the initial spark of interest to the final act of disposal. Our comprehensive course is your key to unraveling this complexity, empowering you with the knowledge to navigate the nuances of consumer decision-making.
Delve deep into the processes that underpin every purchase, as we dissect the intricacies of buyer psychology and behavior. From the initial trigger that ignites interest to the multitude of factors that shape purchase decisions, our course offers a holistic view of the consumer journey. But our exploration doesn't end there; we go further, delving into the post-purchase phase to uncover how consumers engage with and dispose of products or services.
With a keen focus on understanding the myriad factors that influence consumer behavior, our course equips you with actionable insights to revolutionize your marketing strategies. From socio-cultural influences to psychological drivers, we leave no stone unturned in our quest to decipher the consumer psyche.
Embark on this transformative journey and elevate your understanding of consumer behavior to new heights. Gain the tools and techniques to anticipate, engage, and delight your audience at every touchpoint. Don't just observe the consumer journey—master it. Enroll now and unlock the secrets to driving success in the dynamic world of commerce!
Who is this course for?
This course is for marketers, business owners, sales professionals, product designers, and anyone keen to understand what truly drives consumer decisions. It’s ideal for those who want to create more effective campaigns, products, and strategies by tapping into the psychology behind buying behaviour.
Requirements
A laptop or a PC with internet connection and basic English knowledge
Career path
Taking Decoding Consumer Minds can lead to a career focused on understanding and influencing consumer behaviour, with opportunities in marketing, brand strategy, market research, product development, and customer experience. It also supports growth in roles that rely on behavioural insights to shape business decisions and drive engagement.
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Legal information
This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.