CRM: Customer Relationship Management

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In an era where customer loyalty is gold, understanding Customer Relationship Management (CRM) becomes essential for any business aspiring to thrive in the long run. In the UK, studies have shown that acquiring a new customer can be up to five times more expensive than retaining an existing one, highlighting the significant role of CRM in business strategies today. For this, the CRM: Customer Relationship Management at QLS Level 4 course has been designed to equip you with the skills and knowledge needed to excel in this critical field.

This course explores CRM, beginning with an introduction to its importance in contemporary business. You'll learn about the Fundamentals of CRM, Strategies for Effective Implementation, and the crucial role of Data Analysis in understanding Customer Behaviour. The curriculum also covers the technical aspects of Managing Databases and the skills needed to deepen Customer Relationships and handle complaints proficiently. Moreover, a forward-looking module on the future of CRM prepares you for emerging trends and technologies in the field.

Learning Outcomes of CRM - Customer Relationship Management Course:

• Define and explain the core principles of Customer Relationship Management (CRM).
• Implement effective CRM strategies to enhance customer satisfaction.
• Utilise data analysis and databases to gain actionable customer insights.
• Develop techniques for deepening customer relationships and fostering loyalty.
• Employ best practices for handling customer complaints professionally.
• Explore emerging trends and the future of CRM technology.

This program is your key to unlocking long-term customer loyalty and driving business growth. By understanding and applying the principles taught in this CRM course, you'll be well-equipped to contribute to your organisation's success and advance your career. Enrol today in this CRM - Customer Relationship Management at QLS Level 4 course and gain the knowledge and expertise to become a customer service prodigy!

Why Prefer this Customer Relationship Management Course?

• Get a chance to order a QLS Endorsed Certificate upon completion of the course
• Get a Free Student ID Card with CRM Training
• The CRM course is Affordable and Simple to understand
• Lifetime Access to the CRM course materials
• The CRM course comes with 24/7 tutor support

CPD Accredited Certificate

Digital certificate - £12.99

Diploma in Customer Relationship Management at QLS Level 4

Hard copy certificate - £99

**** Course Curriculum ****

►►► Diploma in Customer Relationship Management at QLS Level 4 ◄◄◄

• Module 01: Introduction to Customer Relationship Management (CRM)
• Module 02: Fundamentals
• Module 03: Strategies
• Module 04: Data Analysis
• Module 05: Databases
• Module 06: Deepening Customer Relationship
• Module 07: Handling Customer Complaints
• Module 08: Future

Assessment Process

Once you have completed all the modules on the CRM - Customer Relationship Management course, you can assess your skills and knowledge with an optional assignment. Our expert trainers will assess your assignment and give you feedback afterwards.

After passing the exam, you will be able to request a certificate with additional cost that has been endorsed by the Quality Licence Scheme.

Anyone interested in learning more about the topic is advised to take this course. This course is ideal for:

• Marketing professionals
• Sales executives
• Customer service staff
• CRM enthusiasts

You will not need any prior background or expertise to enrol in this CRM Course.

After completing this course, you are to start your career or begin the next phase of your career.

• CRM Manager - £35,000 to £60,000
• Customer Service Manager - £30,000 to £50,000
• Sales Manager - £32,000 to £70,000
• CRM Systems Administrator - £25,000 to £40,000

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