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CIM Foundation Certificate in Professional & Digital Marketing

Flexible learning options with study materials, tutor support and online exams included

Summary

Price
£660 inc VAT
Finance options

If you have a UK bank account, you are eligible to spread the cost of the course.

Study method
Online
Course format What's this?
Reading material - PDF/e-book, slides, article/plain text
Duration
4 months · Self-paced
Access to content
24 months
Certification
CIM Foundation Certificate in Professional & Digital Marketing
Professional certification What's this?
Certificates
  • CIM Foundation Certificate in Professional & Digital Marketing - Free
Additional info
  • Exam(s) / assessment(s) not included in price, and must be purchased separately
  • Tutor is available to students
  • TOTUM card available but not included in price What's this?

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Overview

The CIM Level 3 Foundation Certificate in Professional & Digital Marketing cover everything you need to know to start your career in marketing. Starting from the basics, you won’t need to have any marketing experience to complete this CIM course.

Once you finish, you will be a confident marketer ready to start working as a Marketing Assistant.

Certification

CIM Foundation Certificate in Professional & Digital Marketing

Certificates

CIM Foundation Certificate in Professional & Digital Marketing

Digital certificate - Included

You will receive two digital certificates. One certificate will state that you have completed your learning with Cambridge Marketing College, the other will come from the CIM and state that you have completed your CIM Foundation Certificate in Professional & Digital Marketing.

Description

We have summarised the modules that are included in the CIM Level 3 Foundation Certificate in Professional & Digital Marketing.

To gain this qualification you will need to complete the Marketing Essentials module, and either the Content and Channels module or the Marketing Insights module.

If you want to expand your knowledge even further, you can complete all three modules and get an Extended CIM Level 3 Foundation Certificate in Professional & Digital Marketing.

Marketing Essentials Module: 

  • Understand the role and function of marketing within organisations and the factors that influence consumer and business buying behaviour.
  • Identify key components of the marketing environment and how to collect and use relevant information about it.
  • Understand the elements of the marketing mix and how to apply them.

Content and Channels Module:

  • Understand how communications channels are used in marketing
  • Determine the best type of content to use in marketing communications
  • Understand how to choose the most suitable channel(s) and content for a communications campaign

Marketing Insights Module:

  • Explain key market research methods and insights Understand the key factors that influence consumer/customer behaviour
  • Understand the customer journey and how it impacts relationships
  • Understand how to conduct a marketing audit to inform decision-making

Who is this course for?

This course is for anyone who is looking to move into a entry marketing role or beginners interested in learning marketing skills.

Requirements

You don’t need any marketing experience to complete a CIM Level 3 qualification, but to complete this qualification you must have:

  • GCSEs (or equivalent)
  • If English is not your first language, you will need to demonstrate English language proficiency (IELTS Academic Module overall score of 6.5 or equivalent)

Career path

The CIM Level 3 Foundation Certificate in Professional & Digital Marketing are perfect if you are looking to gain the skills and knowledge needed for a ‘Marketing Assistant role.

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Provider

Cambridge Marketing College
View courses by Cambridge Marketing College

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