Prospecting and Lead Generation
Instant access | UK CPD accredited | Includes assessment & certificate | Instant certificate download
Mandatory Compliance
Summary
- CPD Certified Certificate - Free
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
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Overview
Prospecting and Lead Generation - Online Training Course - Intermediate Level - CPDUK Accredited.
Welcome to our online Prospecting and Lead Generation training course. All our online training courses, programmes and qualifications are accredited by the CPD Certification Service (CPDUK).
Prospecting and lead generation is the method of making links which may lead to a sale or other promising result. The leads may come from various sources or undertakings, for example, via the Internet, through personal referrals, through telephone calls either by telemarketers, through advertisements, events, and purchase of lists of potential clients. These and other activities can become more easily managed with this great workshop.
With our online Prospecting and Lead Generation training course, learners will begin to see how important it is to develop a core set of sales skills. By managing and looking at the way people interact and seeing things in a new light, participants will improve on almost every aspect of their sales strategy.
Certificate duration: 2 years
Entry requirements: No entry restrictions
Recommended prerequisites: N/A
Assessment type: End of course assessment
Assessment pass mark – 80% needed to pass and gain a CPD certificate
Cost(s) of assessment and certification – All costs included in the course price
Awarding/Accrediting body – CPD Certification Service (CPDUK).
Prospecting and Lead Generation - Online Training Course - Intermediate Level - CPDUK Accredited.
Certificates
CPD Certified Certificate
Digital certificate - Included
A digital CPD-certified certificate can be downloaded from the learner's account once a learner has successfully completed the course with an 80% pass mark or better in the end-of-course assessment.
CPD
Course media
Description
Course aims and objectives
With our online Prospecting and Lead Generation training course, you will begin to see how important it is to develop a core set of sales skills. By managing and looking at the way people interact and seeing things in a new light, you will improve on almost every aspect of their sales strategy.
Learning outcomes
The learning outcomes of this online Prospecting and Lead Generation training course are to:
- Know how to identify prospects
- Implement both traditional and new marketing methods
- Use the pipeline effectively
- Educate customers
- Track activity and make adjustments as needed.
Why is this Prospecting and Lead Generation course essential?
The most noticeable difference between sales prospecting and lead generation, which is of great value upon understanding is in terms of their engagement. Leads are characterised by one-way communication, while prospects are characterised by two-way communication.
A lead has reached out to a company– through a form or sign-up and provided their information. Once the company has that information, they enter the lead into their nurturing process, wherein the lead receives communications from the company with hopes of driving further engagement.
More qualified leads may engage with the content. Prospects, on the other hand, are created after a rep contacts a ‘sales-ready’ lead. To be elevated to the status of prospect, the lead has to engage in dialogue with the rep. This could take the form of a chain of email messages, a phone call, or a meeting.
What is covered in this course?
This online Prospecting and Lead Generation training course include the following:
- Module One: Getting Started
- Module Two: Prospecting
- Module Three: Traditional Marketing Methods
- Module Four: New Marketing Methods
- Module Five: Generating New Leads
- Module Six: Avoid Common Lead Generation Mistakes
- Module Seven: Educate Prospects
- Module Eight: The Pipeline
- Module Nine: Follow up Communication
- Module Ten: Track Activity
- Module Eleven: Create Customers
- Module Twelve: Wrapping Up
Prospecting and Lead Generation - Online Training Course - Intermediate Level - CPDUK Accredited.
Who is this course for?
This online Prospecting and Lead Generation training course is suitable for those who want to know about the tried and tested methods of prospecting and lead generation.
Prospecting and Lead Generation - Online Training Course - Intermediate Level - CPDUK Accredited.
Requirements
Learn anywhere, anytime on any device.
You will need access to a desktop computer, laptop, tablet or smartphone device to complete these online courses. You can start, pause/stop and return to where you left off.
Our courses utilise responsive design features, making them available on any device of your choice.
Prospecting and Lead Generation - Online Training Course - Intermediate Level - CPDUK Accredited.
Career path
Our management, leadership and online courses range from introductory modules at Level 1 to advanced and expert modules up to Level 6
All our e-learning modules count towards CPD hours for professionals in various sectors to meet mandatory and statutory requirements.
Prospecting and Lead Generation - Online Training Course - Intermediate Level - CPDUK Accredited.
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This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
