Junior Copywriter

Shepherds Friendly is a multi-million-pound operation with over 100,000 members in the UK. Founded in 1826 as a sickness and benefits society, the company has grown from a traditional insurance provider to a modern broadly-based financial organisation offering savings, life insurance and income protection products. They have recently been through a sustained period of growth, and moved into a new, modern premises in Cheadle, easily accessible from both Manchester and Cheshire.

They are now looking to further expand the in-house capabilities of their marketing team, by welcoming a Junior Copywriter who will help with the delivery of several key campaigns as well as taking responsibility for the maintenance of business as usual activity related to content production.

The main duties will include:

  • The production of marketing content to complement visual concepts as required across several mediums, including;

    • Email

    • Off-line marketing literature, including direct mail and inserts

    • Social media

    • PPC adverts

    • Display advertising

  • The production of content for the website, optimised for search engines

  • The production of content for member communications

  • The production of press release content

  • Conducting outreach and liaising with PR’s

Required skills

  • Journalism

Reference: 38443541

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