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'Social Media Marketing Advanced Diploma' + 'SEO Diploma Level 3' - Two Accredited Courses in 1


Adams Academy

Summary

Price
£321 inc VAT
Or £53.50/mo. for 6 months...
Study method
Online
Duration
57 hours · Self-paced
Qualification
No formal qualification
CPD
22 CPD hours / points
Additional info
  • Tutor is available to students

Overview

Course Highlights

  • Internationally recognised accredited qualification
  • 1 year accessibility to the courses
  • Free e-Certificates
  • Instant certificate validation facility
  • Properly curated course with comprehensive syllabus
  • Full-time tutor support on working days (Monday – Friday)
  • Efficient exam system, assessment and instant results
  • Access to the course content on mobile, tablet or desktop from anywhere anytime
  • Eligible for **NUS Extra** card which gives you 1000’s of discounts from biggest companies.

Social Media Marketing Advanced Diploma

To wind up noticeably a specialist in marketing and finding out about online networking advertising which will help you to your professional success. Web-based social networking Marketing is a highly strong marketing place as everybody utilises it and it’s heavily been all over the place & is one of the most advanced, cheap and less time-consuming technique. This course will help you take in the propelled aptitudes, learning, and information about online networking promoting and comprehend the estimation of web-based social networking buzz and how beneficial it will result for you. Discover how to use the site design improvement and think about advertising on prevalent web-based social networking, Twitter and Pinterest. Get to study the best social marketing strategies through the web and excel in your business.

SEO Diploma Level 3

Search Engine Optimisation aka SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. If you interested in making your advertisement better?

Then learn how to advertise online in the all-new world of digital advertising with this course you. There are many aspects to SEO, from the words on your page to the way other sites link to you

on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand. SEO isn’t just about building search engine-friendly websites. It is about making your site better for people too. Marketing has always been about connecting with your audience in the right place and at the right time, and with SEO you can get the most out of your advertisement.

If you learn about SEO, you will also learn how to optimize your digital marketing strategies to put your business on top of the online community. So what are you waiting for? Start your digital marketing journey now and succeed as soon as possible.

CPD

22 CPD hours / points
Accredited by The CPD Standards Office

Course media

Description

COURSE CURRICULUM

Course 01: Social Media Marketing Advanced Diploma

Social Media Marketing

Introduction

Understanding the Value of Social Media Buzz and What It Can Do For Your Business

Developing a Winning Social Media Marketing Plan

Setup and Manage a Facebook Page That Works

Tweet Your Way to Online Prominence

Build Your Network with LinkedIn

Captivate Your Audience with YouTube

Conclusion

Search Engine Optimization

What Is Search Engine Optimization?

Search Engines That Use SEO

Using SEO In Website Text

Using SEO For Google Ads

Using SEO For Article Marketing

Using SEO In Press Releases

Using Longtail Keywords

Using Google To Discover The Best Keywords

SEO For Video Ads

SEO In Photos

Blogging With SEO Marketing

Using A SEO Company

Facebook Marketing Basics

Introduction to Facebook

Why You Should Care

Setting up a Facebook Page

How to Get More Likes for Your Facebook Page

Facebook Advertising

How Much Does Facebook Advertising Cost?

Marketing on Facebook

Create a Content Calendar

Understanding Edge Rank & the Art of Engagement

How Facebook Works

Demo 1 – How Facebook Works

Demo 2 – How Facebook Works

Demo 3 – How Facebook Works

Demo 4 – How Facebook Works

Posts that Engage Your Fans

Demo 1 – Posts that Engage Your Fans

Demo 2 – Posts that Engage Your Fans

Demo 3 – Posts that Engage Your Fans

Demo 4 – Posts that Engage Your Fans

Facebook Promotions

Managing Your Facebook

Twitter Social Marketing

TWITTER FOR BUSINESS

TOP TWITTER TIPS

TWITTER IS

BUSINESS TERMS

WHY USE TWITTER FOR MARKETING

TWITTER MARKETING BASICS

TWITTER METRICS

YOUR BIO

WHEN TO TWEET

BUILDING YOUR COMMUNITY

GENERATING LEADS

REAL-TIME TWITTER MARKETING

ENGAGEMENT

TWETIQUETTE (TWEETING ETIQUETTE)

What You Need to Start with Twitter

Demo 1 – What You Need to Start with Twitter

Demo 2 – What You Need to Start with Twitter

Building Your Twitter Network

How and When to Tweet

Demo 1 – How and When to Tweet

Instagram Marketing

What is Instagram?

Instagram for Business

Instagram & Community

Pinterest Social Marketing

What is Pinterest

Demo 1 – What is Pinterest

Demo 2 – What is Pinterest

Connecting to Social Networks

Demo 1 – Connecting to Social Networks

Demo 2 – Connecting to Social Networks

Creating Boards

Demo 1 – Creating Boards

Using Pins

Widgets

Demo 1 – Widgets

Demo 2 – Widgets

Google Adwords

Benefits of online advertising and AdWords

Choosing a campaign type

Measure your results

Google+ Advertising and Networking

Offerings from Google

Demo 1 – Offerings from Google

Demo 2 – Offerings from Google

Demo 3 – Offerings from Google

Using Google+

Demo 1 – Using Google+

Demo 2 – Using Google+

Google Analytics

Demo 1 – Google Analytics

Demo 2 – Google Analytics

LinkedIn

The Potential of LinkedIn’s Network

Demo 1 – The Potential of LinkedIn’s Network

Enhancing Careers with LinkedIn

Demo 1 – Enhancing Careers with LinkedIn

Demo 2 – Enhancing Careers with LinkedIn

Connecting with Others

Demo 1 – Connecting with Others

Demo 2 – Connecting with Others

Staying in Touch with Your Connections

Demo 1 – Staying in Touch with Your Connections

Blogging Basics

Introduction

The Anatomy Of A Profitable Blog

Quick & Easy Optimization

Extending Your Blog’s Functionality

Turbocharged Profit Strategies

YouTube Channels

Skills Needed for Interesting Video

Demo 1 – Skills Needed for Interesting Video

Demo 2 – Skills Needed for Interesting Video

Demo 3 – Skills Needed for Interesting Video

How to Manage Your YouTube Account

Demo 1 – How to Manage Your YouTube Account

Demo 2 – How to Manage Your YouTube Account

Demo 3 – How to Manage Your YouTube Account

Demo 4 – How to Manage Your YouTube Account

Demo 5 – How to Manage Your YouTube Account

Demo 6 – How to Manage Your YouTube Account

Course 02: SEO Diploma Level 3

Diploma in SEO

What Is Search Engine Optimization?
Search Engines That Use SEO
Using SEO In Website Text
Using SEO For Google Ads
Using SEO For Article Marketing
Using SEO In Press Releases
Using Longtail Keywords
Using Google To Discover The Best Keywords
SEO For Video Ads
SEO In Photos
Blogging With SEO Marketing
Using A SEO Company

SEO Techniques

Introduction to SEO
Improve Engagement to Improve Rankings
Make Your Existing Pages Longer
Focus on YouTube SEO
Improve Site Speed
Focus on Topics Instead of Keywords
Build Backlinks
Reporting and Analytics
Technical Optimization
Local SEO and Listings
Guest posting
Effective Seo Tools

Assessment & Certification

Once you complete all the lessons/units, you are required to sit an exam which is multiple-choice. The pass mark is 60%. After successfully passing the exam you can obtain your certificate of achievement at an additional cost of £8 each.

Who is this course for?

There is no experience or previous qualifications required for enrolment in this course. It is available to all students of all academic backgrounds.

Career path

This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful in no time. You will be able to stand out in the crowd after completing this course. You will also be able to add our qualifications to your Resume and make yourself worthy in the competitive job industry.

Questions and answers

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FAQs

Interest free credit agreements provided by Zopa Bank Limited trading as DivideBuy are not regulated by the Financial Conduct Authority and do not fall under the jurisdiction of the Financial Ombudsman Service. Zopa Bank Limited trading as DivideBuy is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority, and entered on the Financial Services Register (800542). Zopa Bank Limited (10627575) is incorporated in England & Wales and has its registered office at: 1st Floor, Cottons Centre, Tooley Street, London, SE1 2QG. VAT Number 281765280. DivideBuy's trading address is First Floor, Brunswick Court, Brunswick Street, Newcastle-under-Lyme, ST5 1HH. © Zopa Bank Limited 2024. All rights reserved.