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Social Media & Digital Marketing


London School of Trends

Summary

Price
£299 inc VAT
Or £49.83/mo. for 6 months...
Study method
Online
Duration
12 months · Self-paced
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Overview

The aim of the Social Media and Digital Marketing course is to help entrepreneurs with the online segment of their business through creative marketing ideas implemented through the power of social media, online tools and apps.

  • Trusted Content: Comprises of video lectures, annotated lessons with live support for any queries. Quizzes and interesting exercises (you get personalised feedback on all assignments)
  • Diploma certificate by London School of Trends
  • London School of Trends is Accredited by the British Accreditation Council
  • Personalised Learning: The course duration is 4 weeks however you get 12 months access to the course so you can study at your own pace and convenience on any device mobile, tablet or laptop
  • Tools to attain your creative goals: Full time support by our team and placement assistance to all candidates

Certificates

Certificate of completion

Digital certificate - Included

Description

In this course, students will take a deep dive into how to generate ideas through online marketing with social media, live streaming, purposefully posting on social media, and lead capture methods.
These ideas will then be looked at to create reusable content for social media as well as other content platforms (emails, blogging, video and making them all work together without investing much time).

Students will learn to set up their business Facebook page, use Facebook groups to generate leads and live video topics. We take a step by step look at setting up each part of the page to its max, to attract the ideal customer/client and get them to follow and eventually do business with them.

This course is an excellent start for beginners and will get the students up to speed in no time.
Get the classroom experience form the comfort of your home. We give you real-world advice on what to expect and how to maximise your creative and professional prospects.

Highlights
  • Social media and digital marketing is taught by an industry expert.
  • The course consists of practical learning, highly interactive research assignments and quizzes.
  • Learn online, on any device or browser over 12 months.
  • Get personal feedback on every assignment.
  • Study from anywhere and at your own pace.
  • Successful students will receive a certificate of completion from the London School of Trends.

Module 1 Online Lead Generation

  • Intro to Social Media Digital Marketing
  • Online Lead Generation prt1
  • Online Lead Generation prt2
  • Lead Examples
  • Live Streaming Video for Leads
  • Lead Generation
  • Using Your Customers
  • Be Ready

Module 2 Facebook, LinkedIn, and YouTube 101

  • Create a Facebook Business Page
  • Facebook Setup
  • Marketing in Facebook Groups
  • Messenger Bots
  • More on Messenger
  • Facebook Video using InShot
  • Repurposing
  • Setting Up LinkedIn Pro le
  • Benefits of YouTube

Module 3 List Building & Email Marketing

  • Email List prt1
  • Email List prt2
  • MailChimp prt1
  • MailChimp prt2
  • Email Content Ideas
  • Email summary

Module 4 Creating Social Media Content and Marketing Materials with Canva and other Apps

  • Canva Image Creation
  • Making a video with your phone
  • InShot video
  • Purpose Video Marketing
  • Transcribing Video
  • Word Swag
  • Ripl
  • Instagram prt1
  • Instagram prt2
  • Instagram prt3

Module 5 Sales Funnels

  • Click Funnel prt1
  • Click Funnel prt2
  • Funnel Building prt1
  • Funnel Building prt2

Module 6 Apps & Tools Review

  • Social Media apps
  • Podcasting
  • Customer Value Letter
  • Tips and Tricks
  • Fiverr
  • Outro

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.