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S.E.O. For Business

How to use Search Engine Optimisation to get the most out of your business.

CST Training Ltd

Summary

Price
£150 inc VAT
Or £50.00/mo. for 3 months...
Study method
Online
Duration
2 hours · Self-paced
Access to content
Access until course completion
Qualification
No formal qualification
CPD
2 CPD hours / points
CPD What's this?
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Overview

How to use Search Engine Optimisation to get the most out of your business.

Certificates

Certificate of completion

Digital certificate - Included

CPD

2 CPD hours / points
Accredited by The CPD Certification Service

Course media

Description

What will I learn?

  • Gain an understanding of link-building.
  • How to get the best out of your on-site SEO.
  • How to use Social Media to benefit your SEO.
  • How to improve where you feature on your local searches.
  • Understand how to best use pay per click adverts.

Right now, potential customers will be searching for your products and services - and if they don’t find their way to your site, you could be deferring them to a competitor. Imagine if your website could rank above your competitors’, using the kind of search terms that turn your visitor traffic into revenue. When it’s done well, search engine marketing can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages.

The key is understanding what search engines need - and since 90% of all searches in the UK are via Google, this pretty much means understanding Google. This course will explain the proven techniques that will help you reach and maintain the number one results spot.

Requirements

System Requirements

The minimum you need to get started

  1. Browser: Up to date web browser
  2. Video: Up to date video drivers
  3. Memory: 1Gb+ RAM
  4. Download Speed: Broadband (3Mb+)
  5. You can also use your phone or tablet

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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Similar subjects: Business, Marketing, SEO
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