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Search Engine Optimisation (SEO): Google Ranking Secrets

Developed by an Award Winning Marketing Specialist | Lifetime Access | FREE Career Guidelines | Free PDF Certificate


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Summary

Price
£12 inc VAT
Study method
Online, On Demand What's this?
Duration
1.4 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students

Add to basket or enquire

Overview

Uncover the secrets to achieving top rankings on Google with our transformative Search Engine Optimisation (SEO) Google Ranking Secrets course. Dive into the world of search engine optimisation and discover the strategies, techniques, and insider knowledge that will propel your website to the forefront of search engine results.

In this comprehensive course, you will unravel the fundamental principles of Search Engine Optimisation (SEO), gain a deep understanding of search engine algorithms, and learn how to optimise your website to rank higher on Google. Through expert guidance and hands-on exercises, you will master the art of keyword research, on-page optimisation, and off-page techniques to drive organic traffic and skyrocket your online visibility.

From crafting compelling meta tags and optimising content to building high-quality backlinks and managing your online reputation, this course covers it all. Gain insights into the technical aspects of SEO, ensuring your website is mobile-friendly, lightning-fast, and easily crawlable by search engines.

Discover the power of local Search Engine Optimisation (SEO) strategies and tap into the vast potential of location-based searches to attract targeted audiences to your business. Dive into the world of SEO analytics and reporting, harnessing data-driven insights to continuously refine your optimisation efforts and achieve measurable results.

As you progress through the course, you will stay ahead of the curve by exploring the latest Search Engine Optimisation (SEO) best practices and emerging trends, ensuring your website remains competitive in the ever-evolving digital landscape.

Whether you are a website owner, digital marketer, SEO professional, or entrepreneur, this course is your pathway to unlocking the true potential of your website. Join us on this SEO journey and dominate the search engine rankings, driving organic traffic and achieving online success. Enrol in our SEO Google Ranking Secrets course today and embark on a transformative journey towards SEO mastery.


***You will also get these GIFTs with this course

  • Free Career Guidelines
  • Free PDF Certificate
  • Lifetime Course Access

Curriculum

1
section
15
lectures
1h 27m
total
    • 1: SEO: Google Ranking Secrets Preview 02:56
    • 2: SEO - What is google ranking and how to earn it 04:44
    • 3: SEO - How to get to number 1 on Google without breaking the rules 05:34
    • 4: SEO - Optimizing your word press blog to rank number 1 on Google 08:19
    • 5: SEO - Analyzing keywords for high popularity in Google 06:11
    • 6: SEO - Content writting tips for your blog for high Google ranking 05:17
    • 7: SEO - How to rank in Google local business result 03:39
    • 8: SEO - Complete list of over 200 Google ranking factors 14:13
    • 9: SEO - Link building tips for high Google ranking 07:53
    • 10: SEO - A 10 step SEO plan for higher search rankings 05:36
    • 11: SEO - Best free SEO tools to improve your Google ranking 04:31
    • 12: SEO - Tips to boost your overall traffic on Google news 05:02
    • 13: SEO - Reasons your blog site isnt ranking high in Google 05:09
    • 14: SEO - Tracking SEO metrics for improving Google ranking 04:27
    • 15: SEO - How to rank higher on Google for absolutely any keyword 03:15

Course media

Description

By enrolling in the SEO Google Ranking Secrets course, students will gain the following knowledge and skills:

  • SEO Fundamentals: Develop a strong understanding of search engine optimisation principles, including how search engines work, the importance of keywords, and the factors that influence website rankings.
  • Keyword Research: Master the techniques for conducting effective keyword research to identify relevant and high-performing keywords that can drive targeted organic traffic to a website.
  • On-Page Optimisation: Learn how to optimise various on-page elements, such as title tags, meta descriptions, headings, and content, to make websites more search engine-friendly and improve their visibility in search results.
  • Off-Page Optimisation: Explore strategies for off-page optimisation, including link building, social media signals, and online reputation management, to enhance website authority, credibility, and visibility in search engine rankings.
  • Technical SEO: Understand the technical aspects of SEO, including website speed optimisation, mobile responsiveness, site structure, and XML sitemaps, to ensure search engines can efficiently crawl, index, and rank websites.
  • Local SEO Strategies: Discover techniques to optimise websites for local searches, increase visibility in local business listings and map results, and attract geographically targeted audiences.
  • SEO Analytics and Reporting: Learn how to measure and analyse SEO metrics, track website performance using tools like Google Analytics, and generate reports to assess the effectiveness of SEO strategies and make data-driven decisions.
  • Latest SEO Best Practices: Stay updated with the latest trends and best practices in SEO, including voice search optimisation, mobile-first indexing, user experience (UX) factors, and algorithm updates, to stay ahead in the ever-evolving SEO landscape.

Throughout the course, students will engage in video lectures, interactive exercises, practical assignments, and real-world case studies to apply their knowledge and reinforce their understanding of SEO techniques.

By the end of the SEO Google Ranking Secrets course, students will have the skills and expertise to optimise websites effectively, increase organic traffic, and achieve higher rankings on Google, leading to improved online visibility, increased website authority, and potential business growth.


Why Choose this Course?

  • Conducted by industry experts
  • Get Instant E-certificate
  • Fully online, interactive video course
  • Developed by qualified professionals
  • Self-paced learning and laptop, tablet, and smartphone-friendly
  • 24/7 Tutor Support

Who is this course for?

This course is suitable for a wide range of individuals who are interested in improving their understanding and skills in search engine optimisation (SEO) and Google ranking. It is particularly beneficial for:

  • Website Owners: Individuals who own a website and want to enhance its visibility and organic traffic by implementing effective SEO strategies.
  • Digital Marketers: Professionals working in the digital marketing field who want to expand their knowledge and expertise in SEO to improve their marketing campaigns and achieve better results.
  • SEO Professionals: Individuals already working in SEO roles but seeking to further enhance their skills, stay updated with the latest industry trends, and refine their optimisation techniques.
  • Entrepreneurs: Business owners and entrepreneurs who want to learn how to optimise their websites to increase their online presence, attract more visitors, and generate leads or sales.
  • Marketing Managers: Professionals responsible for managing marketing teams or campaigns who want to understand the role of SEO and how it can complement their overall marketing strategies.
  • Content Creators: Writers, bloggers, and content creators who want to learn how to optimise their content for search engines, increase their visibility, and attract a larger audience.
  • Web Developers: Individuals involved in web development or web design who want to gain a better understanding of SEO principles to create websites that are search engine-friendly from the ground up.
  • Anyone Interested in SEO: Individuals with a general interest in SEO and a desire to learn how search engines work and how to improve website rankings on Google.

Whether you are a beginner looking to grasp the fundamentals of SEO or an experienced professional seeking to enhance your existing knowledge, this course provides valuable insights and practical techniques to boost website visibility and achieve higher rankings on Google.

Requirements

To enrol in the SEO Google Ranking Secrets course, participants should have the following prerequisites and requirements:

  • Basic Computer Skills
  • Internet Access
  • Familiarity with Web Concepts: A basic understanding of how websites function, including concepts like HTML, URLs, and web hosting, will be helpful but is not essential.
  • Eagerness to Learn: A strong motivation to learn about SEO, improve website visibility, and enhance search engine rankings is vital for success in this course.

Career path

Completion of the SEO Google Ranking Secrets course opens up various career opportunities. Here are some potential career path that individuals can pursue after acquiring the knowledge and skills from this course:

  • SEO Specialist
  • Digital Marketing Executive
  • SEO Consultant
  • Digital Marketing Manager
  • SEO Analyst
  • E-commerce SEO Specialist
  • SEO Trainer or Educator

Questions and answers

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Certificates

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

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FAQs

What does study method mean?

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.