- Exam(s) / assessment(s) is included in price
- Tutor is available to students
PR : Public Relations
Diploma QLS Level 5 |*FREE PDF Certificate* Tutor Support & Exam | 120 CPD Credits | Free Customer Services Course*
Staff Training Solutions
Summary
Overview
PR : Public Relations
Certificate of achievement in Public Relations Advanced Diploma QLS Level 5. Additional CPD Accredited PR : Public Relations Certificate with 120 CPD points available with no extra study. The PR : Public Relations course comes with easy to understand e-learning study materials.
PR - Public Relations Level 5. Endorsed Certificate of Achievement. This PR - Public Relations course explains latest techniques and trends in Public Relations. The PR - Public Relations course is delivered across 12 units. In this intensive advanced Public Relations course, learners will be exposed to the world of effective Public Relations, ethics and professionalism in public relations, crisis management and Public Relations, issues management and public affairs, internal communications, concepts of Public Relations, Public Relations as planned communication, management and organization of public relations, public relations tools& methods, media relations, corporate Public Relations and lots more.
This advanced level Public Relations course is exclusively designed for executives that want to sharpen their public relations skills, those that want to get a comprehensive outlook on current trends in public relations, mid-management employees that are tasked with handling promotional contents for organizations and those who are saddled with the responsibility of handling crisis within their organizations.
This PR - Public Relations course is 100% self-paced, so learners have the complete flexibility to study at their pace, suitable location and convenient time. Those that want to fast track their careers in this industry will find this PR - Public Relations course quite helpful and interesting.
Course Benefits:
- Full Tutor Support
- Self paced, no fixed schedules
- Available to students anywhere in the world
- 24/7 Access to the LMS ( Learning Management System )
- Easy to understand quality e-learning study materials
Course Material
All course materials are included in the course price. All your study material will be available on our learning management system for which you will get access once you are enrolled. The material can be downloaded and printed as well.
Our distance learning course materials are specially written for home study and contain a wealth of knowledge in easy to understand language. We use variety of media to help you learn. Your PR - Public Relations course may use any of the following different media which you can use from home or where ever you choose to study:
- Online course materials
- Question papers
- Additional Supporting Material
- Useful Links
Course assessment
You will be continually assessed throughout the course. Your assignment will be marked by your tutor and independently moderated. The feedback on your assignment will then be sent to you. On receipt of this, you may wish to contact your tutor to discuss the feedback.
Tutor Support
When you enrol on a PR Public Relations course with Staff Training Solutions you are allocated your personal tutor. Tutor’s help and support will be available throughout your studies with the college. He/she will assess your work and will provide you with regular feedback on your progress.
This exciting, diverse PR - Public Relations course gives the learner the privilege of relating with media personalities, celebrities, public figures, government agencies, corporations, political parties, non-profit organizations, brands and other organizations. Participants will learn the fundamental public relation principles which can apply to their lives and professional careers and start seeing the exceptional results.
Quality Licence Scheme
This PR : Public Relations course is endorsed by the Quality Licence Scheme. The Quality Licence Scheme, endorses high-quality, non-regulated provision and training programmes.
Achievement
CPD
Course media
Description
PR : Public Relations
In this PR - Public Relations course, learners will discover the inside secrets of becoming efficient public relation professionals. The PR - Public Relations course fee covers college registration, 100% tutorial support, efficient and proactive training, course materials, additional resources and other key supporting documents.
At the successful completion of this intensive PR - Public Relations course, learners will get the right skills that will enable them to pursue career as publicist, communications consultant, production manager, marketing analyst, Public Relations officer, public relations consultant, journalist and lots more.
Feel free to register to this interesting course today!
Course Syllabus
This PR - Public Relations course consists of the following units:
Unit 1 - Introduction to Public Relations
This PR : Public Relations unit covers the following key topics:
- Introduction to Public Relations
- Definitions of Public Relations
- Nature and Scope of Public Relations
- Elements in Public Relations
- Scope of Public Relations Practice
- Role of Public Relations
- Public Relations – Publics
- The Process of Communication
- The Public Relations Process
- Benefits of Public Relations
- What Public Relations People Do?
- Plus more
Unit 2 - Concept of Public Relations, Advertising, Publicity, and Public Opinion
This PR : Public Relations unit covers the following key topics:
- Introduction
- Definitions
- Differences and Similarities in Public Relations, Advertising and Publicity
- Advertising
- Public Relations
- Objectives of Public Relations, Advertising and Publicity
- Public Relations Advertising in the Press
- Effective Public Relations, Advertising and Publicity
- Publication
- Public Opinion Research in Communication and Public Relations
- Plus more
Unit 3 - Management and Organisation of Public Relations
This PR : Public Relations unit covers the following key topics:
- Introduction
- External Environment
- Macro Environment
- Internal Environment
- Location of Public Relations in Organisations
- Public Relations Tasks
- Human Resources or Personnel
- Future of the Public Relations Department
- Plus more
Unit 4 - Public Relations as Planned Communication
This PR : Public Relations unit covers the following key topics:
- Planning in Public Relations
- Scope of Public Relations Planning
- Plus more
Unit 5 - Public Relations’ Tools and Methods
This PR : Public Relations unit covers the following key topics:
- Publicity Media
- Advertising
- Plus more
Unit 6 - Production of Public Relations Materials
This PR : Public Relations unit covers the following key topics:
- Public Relations Communication and Public Relations Material
- Types of Publications and their Purpose
- Advantages of the Printed Media
- Requirement of Corporate Publications
- Plus more
Unit 7 - Corporate Public Relations
This PR : Public Relations unit covers the following key topics:
- Corporate Organization
- Corporate Organisational Structure.
- Human Resource Development
- Corporate Physical and Financial Results
- Corporate Planning
- Corporate Public Relations
- Corporate Media Relations
- Building Corporate Reputation
- Plus more
Unit 8 - Media Relations
This PR : Public Relations unit covers the following key topics:
- Media Classification
- Media Relations
- A Typical Media Organization Structure
- Opinion Writing and Public Relations
- Sound Media Relations
- How to Cultivate the Media
- Specific Methods for Cultivating the Media
- Crisis Management
- Choice of Media
- Plus more
Unit 9 - Internal Communication
This PR : Public Relations unit covers the following key topics:
- Internal Communication
- Definition of Internal Communication
- Skills to Strategy
- Role and Purpose of Internal Communication
- Employee Perspective: ‘just a job’?
- Segmenting Internal Publics
- Organisations: Culture, Leadership and Strategic Change
- Line Manager Role: Listening and Interpreting
- Ethical Communication
- Plus more
Unit 10 - Issue Management and Public Affairs
This PR : Public Relations unit covers the following key topics:
- Issue Management: defining the Field
- Defining Issue Management
- Context of Issues Management
- Action Planning: a Framework for Managing Issues
- Framework section 1: Thinking and Planning
- Framework Section 2: Action
- Plus more
Unit 11 - Crisis Public Relations Management
This PR : Public Relations unit covers the following key topics:
- Crisis Public Relation Management: The Context
- Crisis Public Relations Management VS Operational Effectiveness
- Where do Crises come From ?
- The Internet and Public Relations Crisis Management
- How to Prepare for a Crisis
- Key Principles in Crisis Management
- Plus more
Unit 12 - Ethics & Professionalism in Public Relations
This PR : Public Relations unit covers the following key topics:
- Definitions of Ethics and Morality
- Ethics in Public Relations
- Obligations of Public Relations Practitioner
- Ethical issues in Public Relations
- Ethical decision-making models and their application
- Plus more
Who is this course for?
PR : Public Relations
The teachings of this exclusive Public Relations could prove invaluable for anyone looking to carve out a rewarding career in PR. Newcomers to the profession could find their employment prospects turbocharged with a fully-endorsed certificate, while existing members of the workforce may find their promotion prospects improve significantly. In addition, business owners and managers at all levels who contribute to wider PR and marketing efforts could benefit enormously from targeted PR studies.
PR : Public Relations
With enrolment open 365 days a year, there’s never been a better time to begin working towards a fulfilling and rewarding career in PR!
Requirements
PR : Public Relations
No particular entry requirement
Public Relations Diploma QLS Level 5 endorsed by Quality Licence Scheme
Certificate Fee: £120 + postal charges
Option 2
Public Relations Diploma issued by STS
PDF Certificate - FREE
Hard copy - £25 + postal charges
Option 3
CPD Accredited Certificate
(PDF format)=£30
(Hard copy)=£95 + postal charges
*Postage Charges: National £9, International £15
Career path
PR : Public Relations
Upon successful completion of our PR : Public Relations, candidates may choose to pursue an extensive range of careers including:
- Public Affairs Manager
- Public Affairs Specialist
- Public Information Assistant
- Public Information Officer
- Public Information Specialist
- Public Relations Coordinator
- Public Relations Manager
- Public Relations Specialist
Questions and answers
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
FAQs
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