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Public Relation Level 3 Advanced Diploma

Update on 2023 | CPD Certified | Free Digital Certificate | Free Exam | Lifetime Access


Course Line On Demand

Summary

Price
£12 inc VAT
Study method
Online, On Demand What's this?
Duration
2.9 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students

Add to basket or enquire

Overview

Welcome to Public Relation Level 3 Advanced Diploma, a comprehensive and engaging course designed to provide you with in-depth knowledge and practical skills in Public Relation . Throughout this course, we will explore various aspects of Public Relation and delve into its fundamental concepts, advanced techniques, and real-world applications.

Our primary objective in Public Relation Level 3 Advanced Diploma is to equip you with a solid foundation in Public Relation . Whether you are a beginner or an experienced professional looking to expand your expertise, this course will cater to your needs and help you achieve your learning goals.

During our journey together, you will have the opportunity to:

  • Gain a thorough understanding of the core principles and theories that underpin Public Relation .
  • Acquire practical skills through hands-on exercises, projects, and real-world examples.
  • Explore cutting-edge advancements and emerging trends in the field of Public Relation .
  • Prepare for future opportunities, such as further education, career advancement, or entrepreneurship, in the field of Public Relation .
  • Reflect on your learning journey, celebrate your achievements, and gain the confidence to excel in Public Relation .

By the end of Public Relation Level 3 Advanced Diploma, you will have gained a comprehensive understanding of Public Relation and developed the skills necessary to succeed in this dynamic field. Whether you choose to pursue further education, enter the job market, or embark on entrepreneurial ventures, this course will lay a strong foundation for your future endeavours.

We are excited to have you join us on this educational journey, and we look forward to helping you unlock your full potential in Public Relation Level 3 Advanced Diploma. Let's get started!

Why should you choose Course Line?

When it comes to quality education and professional development, Course Line stands out as one of the most prestigious learning providers. As a certified institution by UKRLP & CPD Group, we have a proven track record of excellence, having successfully taught over 20,000+ students and counting.

Certificates

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Curriculum

25
sections
25
lectures
2h 55m
total

Course media

Description

Welcome to the course outline for Public Relation Level 3 Advanced Diploma. In this comprehensive learning journey, we will explore the depths of Public Relation , delving into its core principles, practical examples, and advanced techniques. Through a series of engaging lectures and exercises, you will gain the knowledge and skills necessary to excel in the field of Public Relation Level 3 Advanced Diploma.

*****Public Relation Level 3 Advanced Diploma Course Syllabus*****

Module 1: Introduction to Public Relations

  • Introduction to Public Relations
  • Definitions of Public Relations
  • Nature of Public Relations
  • Scope of Public Relations Practice
  • Role of Public Relations
  • Qualities of PR people

Module 2: Concepts of Public Relations

  • Differences and Similarities in Public Relations, Advertising & Publicity
  • Objectives of Public Relations, Advertising & Publicity

Module 3: Management & Organisation of Public Relations

  • Internal PR Department
  • External PR Consultancy
  • Human Resources or Personnel

Module 4: Public Relations Tactics and Research

  • Planning and Tactics in Public Relations
  • Major Tools for PR Tactics
  • Public Relations Research
  • Scope of Public Relations Research

Module 5: Major Fields of Public Relations Practice Part I

  • Community Relations
  • Financial Public Relations

Module 6: Major Fields of Public Relations Practice Part II

  • Media Relations
  • Government Public Relations

Module 7: social media & PR

  • Online PR is all about Community
  • How to Leverage social media for Public Relations Success

Module 8: Public Speaking

  • The Power of Public Speaking
  • Differences between Public Speaking & Conversation
  • Nervousness Is Normal
  • Dealing with Nervousness
  • Presenting the Speech
  • Highlights from this Module

Module 9: Power of Storytelling

  • Why Storytelling Is Essential to Success
  • What Makes Stories So Powerful
  • What Is a Story?
  • How to Create a Story
  • Emotion Fuels Stories
  • How to Focus Your Story
  • How to Use Stories in a Presentation
  • Tips for Delivering Your Story
  • Highlights from this Module

Module 10: Becoming an Influencer

  • The Three Keys to Influence
  • Six Sources of Influence
  • Become an Influencer
  • How to Persuade Someone of Your Opinion
  • Highlights from this Module

Module 11: Importance of Body Language

  • What Is Body Language?
  • How Body Language Reveals Emotions and Thoughts
  • The Importance of Nonverbal Communication
  • Types of Nonverbal Communication
  • How to Improve Nonverbal Communication
  • Highlights from this Module

Module 12: Implementing CSR

  • Strategic Planning
  • Implementing CSR Throughout the Value Chain
  • Ethics Code & Training
  • Organisational Design
  • Changing the Organisation to include CSR
  • Marketing
  • Corporate Governance
  • Social Activism

Module 13: Performance Evaluation & Performance Reporting

  • What is performance?
  • Social Accounting
  • Aspects of Performance
  • The Balanced Scorecard
  • The Environmental Audit
  • The Measurement of Performance
  • The Evaluation of Performance
  • CSR Standards & Reporting

Module 14: Introduction to Cross-Cultural Awareness

  • What is Culture
  • What is Cross-Culture
  • What is Cross-Culture Awareness
  • Degree of Cultural Awareness
  • Diversity, Equity & Inclusion

Module 15: Cross-Cultural Communication

  • Culture & Communication
  • Cross-cultural Understanding
  • Intercultural Communication
  • Barriers to Cross-Cultural Communication
  • Bridging Cross-Cultural Communication

Module 16: Corporate Cross-Cultural Awareness

  • Organisational Culture
  • Corporate Culture
  • Importance of Culture
  • Cultural Intelligence
  • Importance of Cultural Difference
  • Cross-Cultural Awareness in Recruiting

Module 17: Cultural Values

  • What are Cultural Values
  • Cultural Values Awareness
  • Stereotypes & Perceptions
  • Prejudices
  • Polychronic & Monochronic Awareness

Module 18: Working with & Managing a Culturally Diverse Team

  • Recruiting Across Cultures
  • Communicating Effectively
  • Team Building
  • Working with Global Talent/Managing Global Teams
  • Virtual Teams

Module 19: Defamation

  • What Is Defamation
  • Defamation Act 2013
  • Defences
  • Defamation & Human Rights

Module 20: Crisis Management

  • What is a PR Crisis?
  • PR Crisis Management

Module 21: Media Regulatory Bodies

  • PCC
  • RA
  • ITC
  • BBC
  • BSC
  • ASA
  • MCPS
  • PRS
  • PPL

Module 22: Ethics & Professionalism in Public Relations

  • Image of PR
  • Principles of Public Relations Practice
  • International Public Relations Association [IPRA] Code of Conduct

Module 23: Decision Making with Critical Thinking

  • Decision Making
  • Classifying Decision Making
  • Critical Thinking: The Decision-Making Process
  • Key Ingredients for Effective Decisions

Assessment Process

Upon completing the Public Relation Level 3 Advanced Diploma course, you will be required to undertake a multiple-choice evaluation in order to gauge your understanding of the material covered.

If you do not achieve the minimum passing score, you will have the opportunity to retake the assessment without incurring any additional cost.

Certification

After successfully completing this Public Relation Level 3 Advanced Diploma course, you will get an instant Free digital certificate.

Who is this course for?

Public Relation Level 3 Advanced Diploma is designed to cater to a wide range of individuals who are eager to enhance their knowledge and skills in Public Relation .

This course is suitable for:

  1. Beginners in Public Relation
  2. Professionals
  3. Students
  4. Career changers

No matter your background or level of experience, Public Relation Level 3 Advanced Diploma offers a comprehensive learning experience that caters to your specific needs. Join us on this educational journey and unlock your potential in Public Relation today!

Requirements

Requirements for the Public Relation Level 3 Advanced Diploma course:

  • No Prior Knowledge Required
  • Basic Computer Skills.
  • Internet access.
  • Familiarity with English

Career path

Completing Public Relation Level 3 Advanced Diploma course can open exciting career opportunities in various fields related to Public Relation . Here are three potential career paths you can pursue after completing Public Relation Level 3 Advanced Diploma:

  • Public Relation Specialist
  • Public Relation Researcher
  • Public Relation Educator

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.