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Marketing


Newcastle University

Summary

Price
Study method
Classroom
Duration
24 months · Part-time
Qualification
MPhil
Awarded by Newcastle University
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

Location & dates

Location
Address
NE1 7RU
United Kingdom

Overview

This programme involves the production of new knowledge through original research and advanced scholarship, exploring a field of marketing in detail. PhD research should produce a thesis which includes material worthy of academic publication. Specific areas of research expertise include: consumer behaviour; service marketing; retail marketing; sustainability marketing; international marketing; marketing communications; marketing in the creative industries; internet and direct marketing; marketing strategy.

Description

This programme involves the production of new knowledge through original research and advanced scholarship, exploring a field of marketing in detail. PhD research should produce a thesis which includes material worthy of academic publication. Specific areas of research expertise include: consumer behaviour; service marketing; retail marketing; sustainability marketing; international marketing; marketing communications; marketing in the creative industries; internet and direct marketing; marketing strategy.

Department: Newcastle University Business School

Qualification:

MPhil

Qualification Level:

RQF Level 7

Requirements:

A 2.1 Honours degree and preferably a merit Master's degree, or international equivalent, in a relevant subject. Applicants whose 1st language is not English require IELTS 7.0 (with a minimum of 6.5 in writing and speaking and a minimum 6.0 in all other sub-sections) or equivalent.

Source: the courses data has been supplied by the Universities and Colleges Admissions Service.

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