- Exam(s) / assessment(s) is included in price
- Tutor is available to students
Marketing Principles
Free E - Certificate Included | CPD & IAP Accredited | No Hidden Fee | No Additional Fee
Global Edulink
Summary
Overview
Marketing Principles
Do you want long-lasting business success?
The secret to success, especially in business, is great marketing! That’s why we’ve created this Marketing Principles course, so you can understand marketing and better satisfy the needs of your customers. This course is divided into 12 excellent modules, so you can build knowledge as you go. Become a master of the marketing environment, the international market place, consumer decision making and strategies for selling and pricing. As well as this, we provide key information on product marketing, managing and retailing, supply chain management and promotion and public relations. Our aim is to give practical knowledge which can be transferred into the work place.
Learning with Global Edulink has many advantages. The course material is delivered straight to you, and can be adapted to fit in with your lifestyle. It is created by experts within the industry, meaning you are receiving accurate information, which is up-to-date and easy to understand.
* Free E-certificate (No additional cost for E-certificates)
Why You Should Choose Global Edulink
- 12 months Access to your course.
- The price shown on Reed is for the whole course, including the final exam and free e-certificate.
- CPD and iAP accredited certificate upon successful completion
- Tutor Support available Monday – Friday
CPD
Course media
Description
This online training course is comprehensive and designed to cover the topics listed under the curriculum.
Course Curriculum : Marketing Principles
[Module 01] INTRODUCTION TO MARKETING AND MARKETING CONCEPTS
[Module 02] WHAT IS COMPETITIVE ADVANTAGE AND MARKETING ENVIRONMENT?
- What Is Competitive Advantage?
- What is Marketing Environment?
[Module 03] HOW TO DEVELOP A GLOBAL MARKETING STRATEGY AND CONSUMER MAKING PROCESS
- How to Develop a Global Marketing Strategy
- Consumer Decision Making Process
[Module 04] GUIDE TO BUSINESS MARKETING, MARKETING RESEARCH AND PRODUCT MARKETING
- Guide to Business Marketing and Marketing Research
- Introduction to Market Segmentation and Product Marketing
[Module 05] NEW PRODUCT DEVELOPMENT AND SERVICES MARKETING?
- New Product Development and Marketing
- What is Services Marketing?
[Module 06] MARKETING STRATEGIES, SELLING AND PRICING CONCEPTS
- Marketing Strategies Part 1
- Marketing Strategies Part 2
- Introduction to Selling and Pricing concepts
Benefits you will gain:
- High quality e-learning study materials and mock exams.
- Tutorials/materials from the industry leading experts.
- 24/7 Access to the Learning Portal.
- Recognised Accredited Qualification.
- Excellent customer service and administrative support.
Method of Assessment
At the end of the course learners will also take an online multiple choice questions assessment test. This online multiple choice questions test is marked automatically so you will receive an instant grade and know whether you have passed the course.
Certification
Having completed this course, you will be awarded the Marketing Principles by Global Edulink as well as a summary of the units learnt. This summary will include the specifics of the units you have learnt in the completed course. At the end of this course, you will be able to gain a professional qualification. Potential employers will view you as an asset and will recognize the level of commitment and skills you have displayed while studying this course.
Who is this course for?
- This course would be suitable for those hoping to work in the marketing field.
- This course would also be useful for those setting up a business, or who already own a business.
Requirements
Learners must be age 16 or over and should have basic understanding of the English Language, numeracy, literacy and ICT.
Career path
This course could help you become any of the following:
- Marketing Executive
- Marketing Manager
- Digital Content Officer
- Social Media and Content Designer
- Marketing and Communications Manager
- Digital Marketing Assistant
- Online Analyst
Questions and answers
Currently there are no Q&As for this course. Be the first to ask a question.
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
FAQs
Interest free credit agreements provided by Zopa Bank Limited trading as DivideBuy are not regulated by the Financial Conduct Authority and do not fall under the jurisdiction of the Financial Ombudsman Service. Zopa Bank Limited trading as DivideBuy is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority, and entered on the Financial Services Register (800542). Zopa Bank Limited (10627575) is incorporated in England & Wales and has its registered office at: 1st Floor, Cottons Centre, Tooley Street, London, SE1 2QG. VAT Number 281765280. DivideBuy's trading address is First Floor, Brunswick Court, Brunswick Street, Newcastle-under-Lyme, ST5 1HH. © Zopa Bank Limited 2024. All rights reserved.