Introduction to E-Mail Marketing
Online based course with study materials, tutor support and certificate included.
Churchill Square Training and Development
Summary
- Certificate of completion - Free
- Tutor is available to students
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Overview
E-mail marketing is here to stay, and knowing how to do it well is essential for marketers as well as small business owners, coaches, and consultants. In this eLearning module you’ll learn the essentials of planning, creating, and delivering exceptional e-mail marketing campaigns that support your overall marketing strategy. After this eLearning, you will be able to reach more clients and potential clients through your efforts at being an e-mail influencer.
Certificates
Certificate of completion
Digital certificate - Included
Description
What Will Students Learn?
- Apply the concepts of e-mail marketing to grow the influence and reach of a business
- Analyse the different applications of e-mail marketing
- Select a campaign strategy that will help you increase your reach
- Apply a defined strategy to get the best out of every e-mail campaign
- Track and analyze the results of an e-mail campaign
What Topics are Covered?
- Getting to Know E-Mail Marketing
- Setting Up Your Audience
- The Tools
- Designing Your Campaign Strategy
- Crafting Messages for Each Campaign
- Good Habits Get Optimal Results
- What to Write
- Subject Lines and Action Calls
- If It Doesn’t Get Measured, It Can’t Be Counted
- Test Driving
FREE Self Study Guide in PDF format to accompany the course and enable you to refer back to the content in the future.
Who is this course for?
This course is suitable for all.
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.