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The Instagram Marketing is one of our most popular training courses and is perfect for those individuals who want to start a new career path as a digital media marketer, as well as established professionals who want to test their existing abilities and learn the latest techniques.
Course Curriculum
This comprehensive Instagram Marketing course has been divided into 58 interactive lessons. This makes for a more stimulating and comprehensive study of all the essential areas of instagram marketing, which also means that learners will be able to absorb the knowledge in manageable and intuitive segments and retain the vital information without even realising it.
This fully inclusive Instagram Marketing course includes the following modules:
Learn how to increase your expertise in instagram marketing by taking the following modules of this popular Instagram Marketing course.
Introduction
- About the instructor and the course
- DO NOT ENROL until you watch this
Instagram Fundamentals
- Introduction to Fundamentals
- Basic Features of Instagram
- How Instagram Works
- Rule no.1 & Rule no.2 of Instagram Marketing
- Purpose and Theme
- HOMEWORK: What is your goal
Account Setup
- Introduction to Account Setup
- Username Selection
- Personal or Business Account
- How to Create an Amazing Bio Description
- How to Select the Perfect Display Image (Profile image)
- The Instagram solo link
- The Before and After Challenge
Content Strategy
- Introduction to Content creation on Instagram
- Theme of your account
- Quality and Quantity of content
- Type of content that work on Instagram
- How to create compelling content (non designers)
- Free stock photo websites
- Tools for creating content: IOS devices
- Tools for creating content: Android devices
- Tools for creating content: Desktop tools
- What to do if you don’t have time to create content
- Tools to schedule your content
- Create the ultimate Content Strategy Plan
- Quiz
Growth Hacks
- Introduction to Growth Hacking
- Growth Hack no.1 – Consistency
- Growth Hack no.1 – Hashtags
- Growth Hack no.3
- Growth Hack no.4 – Engaging
- Growth Hack no.5
- Growth Hack no.6
- Growth Hack no.7
- Tools to track your growth
Advertising And Promotion
- Introduction to advertising and promotion
- Instagram ads- within the app
- How to create Instagram story ads with Facebook Ads manager
- Paid shoutouts: how much does it cost
- How to reach out to influencers
How To Generate Leads
- Introduction to lead generation
- Rule no.1 – Give value first
- Rule no.2 – The 80/20 rule
- Call-to-action (CTA)
Instagram Stories
- Introduction to Stories
- Basics of the feature
- What to share in your strories
Case Studies
- A final advice
- @digi_lifestyle Case Study – From 0 to 1000 in 4 weeks
- @lfcgadgets Case Study – From 1000 to 10000+ in 4 months
Bonuses
- March 2020 – How to create videos for Instagram & Facebook
- March 2018 – Instagram Hashtag Algorithm Update
- February 2018 – How to create awesome videos for Instagram with Quick app
- February 2018 – Instagram algorithm update
- How to create Instagram story ads with Facebook Ads manager
- October 2019 – 5 Tips more Organic Reach
Method of Assessment
After successfully completing the Instagram Marketing course, you will be required to sit an online multiple-choice assessment. The assessment will be evaluated automatically through the system and the results will be provided to you instantly.
Certificate of Completion
On completion of the instagram marketing course, you will be eligible to order your free PDF & Hardcopy certificate of course completion. There is a minimum postal charge applicable to obtain the hardcopy course completion certificate which is:
- Inside the UK = £6.49
- International Students = £17.49
Certificate of Achievement
Endorsed Certificate from Quality Licence Scheme
On successful completion of the course assessment, you will be eligible to obtain the instagram marketing at QLS level 5 Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality, non-regulated provision and training programmes across a wide range of industries. This will provide you with a competitive edge in your career and extra value to your CV, developing you as a standout candidate among all other applicants and employees. There is a Quality Licence Scheme endorsement fee to gain an endorsed certificate which is £75.
CPD UK and IPHM Accredited Certificate of Achievement
On completion of the instagram marketing course, you will be eligible to obtain the CPD UK and IPHM accredited certificate of achievement (dual certificate) to evidence your new skill and accomplishment, as well as your knowledge and skill set. You can also share this certificate with prospective employers and your professional network. The CPD UK and IPHM accredited certificate of achievement (dual certificate) is available in PDF format, at the cost of £12, or a hardcopy can be sent via post at the cost of £35.
Compatibility
All the lessons in this Instagram Marketing course will only take a few minutes to complete, which means that it caters to every type of lifestyle and study method. Study breaks can be quickly scheduled, as can long and intensive periods of learning. You can make the most of your personal time, even if you only have 10 to 15 minutes free at any one time. Make this course work for you.
We don’t believe in placing time limits on learning, so you will never have to rush and complete a course before a strict deadline. Just concentrate on your goals and study in your own time and at your own pace with no unnecessary pressure.
