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Google Analytics Advanced Training

ACCREDITED BY CPD & IAP | Free Digital Certificate Included | Unlimited Access 365 Days | Quality e-Learning Materials

1 Training

Summary

Price
£14 inc VAT
Study method
Online
Duration
4 hours · Self-paced
Access to content
365 days
Qualification
No formal qualification
CPD
4 CPD hours / points
CPD What's this?
Additional info
  • Exam(s) / assessment(s) not included in price, and must be purchased separately
  • Tutor is available to students
  • TOTUM card available but not included in price What's this?

Overview

Google Analytics Advanced Training

Do you need to get to grips with Google Analytics?

This course has been designed to give new and intermediate Google Analytics users – or anyone using the tool day-to-day – the opportunity to gain practical knowledge in what this system can really offer. We introduce some of the fundamentals of web analytics, the Google Analytics interface, and the key reports.

Our online courses offer you the opportunity to study 24/7 wherever you are in the world. These intensive on line courses are open to anyone with an interest in the topic and give you access to world-class learning led by IAP.

What skills will I gain?

  • Learn to set up a basic Google Analytics account
  • Navigate the interface of Google Analytics faultlessly
  • Understand the key components of Google Analytics
  • Gain practical knowledge of search engine optimisation
  • Get to know the additional features of Google analytics
  • Discover how to use enhanced eCommerce reports in Google Analytics
  • Gain solid, valuable Google Analytics skills that will help you achieve more and go further

CPD

4 CPD hours / points
Accredited by The CPD Certification Service

Course media

Description

COURSE CURRICULUM

Module 01 : Introduction to Google Analytics

  • Ecommerce
  • Lead generation
  • Content publishers
  • Branding
  • Actions

Module 02 : Navigating the Interface of Google Analytics

  • Audience reports
  • Acquisition reports
  • Behavior reports
  • Conversion reports
  • Segmentation

Module 03 : Audience & Acquisition Reports

  • Audience & Acquisition Reports

Module 04 : Social Reports and SEO

  • Social Reports and SEO

Module 05 : Tracking's and Reports

  • Tracking’s and Reports

Module 06 : Additional Features of Google Analytics

  • Twitter-promotion-615
  • UTM tracking

Method of assessment

  • At the end of the course learners will take an online multiple choice question assessment test. This online multiple choice question test is marked automatically so you will receive an instant grade and know whether you have passed the course.
  • Those who successfully pass this course will be awarded a free e-certificate, and only need to pay £19 for your printed certificate.

Certification

Upon the successful completion of the course, you will be awarded the “Certificate in Google Analytics Advanced Training”.

KEY FEATURES

  • Gain an accredited UK qualification
  • Access to excellent quality study materials
  • Learners will be eligible for TOTUM Discount Card
  • Personalized learning experience
  • One year’s access to the course
  • Support by phone, live chat, and email

Who is this course for?

  • Job hunters & School leavers
  • College or University student & graduates
  • Digital marketing assistants or executives
  • Digital marketers or Marketing executives
  • New or Temporary staff
  • Digital marketing manager or Analyst
  • Office clerk or Marketing assistant
  • Business professionals
  • Office supervisor or team leader
  • Marketing managers & Business development managers

Requirements

  • Learners should be over the age of 16, and have a basic understanding of English, ICT and numeracy.
  • A sound educational background is recommended
  • Basic knowledge of internet

Career path

  • Digital Marketing Administrator – £20,201 per annum
  • Digital Marketing Manager – £31,979 per annum
  • Digital Analyst – £30,188 per annum
  • Digital Marketing specialist – £25,305 per annum
  • Online Community Manager – £24,994 per annum
  • Social Media Specialist – £20,945 per annum
  • SEO Specialist – £24,160 per annum
  • Web Analyst – £30,614 per annum

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

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Reviews

4.6
Course rating
90%
Service
90%
Content
100%
Value

Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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