On completion of the Facebook Facebook Ad's and Marketing training course, you will be able to:
- Understand how to strategically plan your Facebook campaigns
- Choose the right campaign types to meet your business objectives
- Create, develop and manage successful Facebook ads
- Understand your Facebook advertising options and challenges
- Navigate and understand how to use Facebook's Ad Manager
- Monitor and measure your Facebook campaign performance
What you'll learn
- Connect with new audiences and lower your ad costs via Facebook Ads!
- Mass post quickly to various social media networks!
- MASTER Facebook Ads Manager!
- Implement the Facebook Pixel and advanced tracking strategies.
- MASTER your sales funnel... awareness, retargeting, and conversion
- Reduce your Average cost per engagement/like/click with my Facebook
- Use the advanced features available in Facebook Business Manager.
- MASTER Facebook Marketing all in one course!
Our courses cover some of the most important aspects of Facebook advertising as shown below;
Setting The Scene
Organic posts vs Paid posts and why paid ads are needed
Boosted posts and why they might not always be a good idea
How Facebook decides what content to show
What Facebook blocks / allows
PPC vs Facebook Ads - the real difference between Facebook Ads and Google Ads
Maximising Your Ad's Potential
Constructing your message strategy
Best practice examples of different ads
Assessing your organisation’s ads (or a competitors)
Why consistency and coordination matters for your Facebook ads
Managing Facebook Ads In Ads Manager
Selecting the right campaign goals
Understanding the size of your potential Facebook audience
The relevance of demographics, behaviours and interests
Targeting special interests for Facebook ads
Building custom audiences
Best practice for choosing the right connections
Ad placement options – what works and what should be avoided
The auction process and budget options, CPC, CPM and Cost Per Action; what's allowed and where
Pros and cons of different bid management options
Maximising, Managing and Monitoring
How to add users at different permission levels
The Facebook insights that are available
How to create the report that you need for your ads
Hints and tips for even better adverts
Included courses
Be The Ultimate HootSuite Social Media Marketing Manager
CodeIgniter - Create a Facebook Connect Login System
Content Marketing: The Strategy to Market in Minutes
Facebook Ads - The Ultimate Marketing Blueprint
Facebook Marketing
Fiverr Secrets: Become a Fiverr Top Rated Seller Today
Google Business Citation SEO: Local Rankings Made Easy
How to Implement Sign-in with Twitter
Introduction to Marketing
LinkedIn Marketing
Marketing Plan & Strategy: ZERO to HERO Overnight
Marketing with Facebook Groups & Marketplace
Reddit Marketing
Sell Your Expert Opinion Online: Be the Guru You Already Are
Social Media Marketing Bundle
Starting a Profitable Social Media Marketing Agency
The #1 LinkedIn Marketing & Sales Lead Generation Blueprint
The Essential Online Marketing Blueprint Bundle
The Ultimate Affiliate Marketing Step-by-Step Blueprint
Twitter Marketing
Yelp Marketing
YouTube Marketing
YouTube Video SEO: Boost Views, Engagement & Subscribers
YouTube: Create & Launch Your First YouTube Channel
Online completion certificate included for each course completed at 70% or above included in the price.
What jobs will I be qualified for?
Upon completing the collection you will be able to pursue a career as a:
The average earnings for a Social Media Marketer is £32,500 per annum (source: ITjobswatch, UK Only).
How do I study?
You study online around your own schedule with our easy to use interactive student interface which is designed to make the learning experience as enjoyable as possible. Our content is delivered via a mixture of easy to follow video's, question and answer sections and interactive test prep. When in your account you will work from your own personalised learning platform, that will log and track your course progress.
Why choose us?
- Study job spefic industry recognised courses
- Student support
- Job finder service
- Progress reports
- Exam booking support
- Over 90% first time passrate
- All UK students receive a TOTUM (NUS) student discount card
- 14 day no quibble money back guarantee
- Unlimited access for 12 months
- Access anywhere, any time.
- Fast effective training, written and designed by industry experts
- Track your progress with our Learning Management System
- Unlimited support
- Save money, time and travel costs
- Learn at your own pace and leisure
- Easier to retain knowledge and revise topics than traditional methods
Career Support
Every student has access to our soft skills training pack that includes career support courses such as Interviewing Techniques and C.V building. These courses will give you the skills you need to head into the job market and boost your employability.
On completion of your training course, you will have the skills and confidence to jump straight into a role that suits you.
Our careers advisers have their ears to the ground and are on hand to offer you industry and job specific advice on any career path you decide to follow and ask about our job search service we offer to our students.
