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Private Email Marketing Training Course in Manchester

5 star rated | Classroom based course | Lunch & Refreshments | Course Notes provided | 3 months Online Support

M Training

Summary

Price
£588 inc VAT
Or £65.33/mo. for 9 months...
Study method
Classroom
Duration
1 day · Full-time
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students
3 students enquired about/purchased this course

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Location & dates

Location

Address
BASE, Manchester Science Park
Greenheys Lane
Manchester
Lancashire
M156LR
United Kingdom
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Overview

This is a 1 day Email Marketing training course that sets out good practice in the design, writing, building and executing of successful email marketing campaigns.

Certificates

Certificate of completion

Digital certificate - Included

Resources

  • Email Marketing Course Outline -

Description

Email Marketing Course Introduction


Email marketing is still the most cost-effective of all the digital marketing techniques for many companies and organisations.

Email offers a low cost, direct and personal way to communicate with your target audiences. However, the emails you send must be well constructed. and be engaging. to maximise their potential as a marketing tool.

However, the majority of email campaigns that are sent out are not very effective because of a lack of understanding of best practice and the techniques that can be employed to generate greater engagement and conversion.

This course will show you how you can use email more effectively for marketing and communication purposes.

Email Marketing Training Course Topics

  • Introduction to Email Marketing and the law
  • Audience: Building lists and effective segmentation
  • Timing & Planning: When to send and building a schedule
  • Email content: Sources of content, content mix and building engagement
  • Using the From field, Subject lines & Pre-headers
  • Email structure, tone and calls to action
  • Identifying what makes emails more effective
  • Reporting options and tracking options
  • Landing pages, Email Systems & resources

For public course dates please visit the M Training site.

Who is this course for?

This Email Marketing training is ideal for anyone who wants to start email marketing for their business or organisation or for anyone who is currently running email marketing campaigns and wants to improve the results they are getting.

Requirements

You do not need prior knowledge to attend this course.

Questions and answers

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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