Public Relations Level 4 Diploma - Accredited

Public Relations Management is an important aspect in every Business. Public relations managers are responsible for managing the image and reputation of a business or a company. With the Level 4 Diploma in Public Relations Management, you'll learn the key theories, cultural and ethical implications of Public Relations.

Accreditation:

The course is accredited by the CPD Qualifications Group.

Course Mode:

This is an online and self-study program, students have 100% freedom to complete the course in their own time. There is no attendance and time restriction on this course. Students can study this course from all over the world as long as they have internet connection.

Cost:

The course fee covers registration, learning materials and assessment.

Course Duration:

The course is valid for 12 months, however, students can complete their course as soon as they submit their assignment. The assessment will take 24 hours to qualify you for any available job opportunity.

Learning Materials:

Students will be provided all the learning text materials to assist them in completing the course. All the text books will be in PDF format with different sizes. Students can use other books as well in order to assist their coursework.

Assessment:

The course will be assessed on the basis of one assignment. Students can start their assignment from day one and complete the course as soon as they submit their assignment.

Certificate:

Certification is subject to course completion and a single payment of £15 for eCertificate and £20 for printed version payable to the UK Home College.

As part of continuous improvement programs in the management skills, this program is widely considered as one of the effective programs for individuals who are seeking to enhance their ability in Public Relations Management.

Public relations specialists are trained to build an organisation's reputation and maintain positive relationships with their external clients, customers and stakeholders.

In this program students will learn the dimensions of Public Relations Management and explore how development practices are becoming essential for this kind of management. Also they will understand the role of public relations in contemporary society and learn how to design and implement public relations campaigns.

Students will examine the theories and models that work behind major campaigns and critically analyse existing campaigns. From press release writing to effective marketing communication, you’ll get the skills to tackle the everyday challenges in this growing field.

The growth of global technology and social media has allowed reputations to be altered at a rapid pace and issues amplified to reach global audiences. You’ll learn the necessary hands-on skills to manage stakeholder expectations while dealing with anticipated or unexpected events.

Public relations is about influencing the behavior, beliefs or attitudes of people, which means there is a lot of power and responsibility in the hands of Public Relations professionals. This program teaches you how to appreciate the social, cultural and ethical implications of public relations activity.

Objectives:

In this program you’ll learn how to:

• create communication strategies
• be part of a campaign team
• build relationships with colleagues and clients
• Customer Relationship Management

This program is ideal for professionals who want to have problem-solving skills, leadership potential, analytical instincts and are keen to be part of a successful CRM team.

No previous knowledge required.

It's designed to equip graduates with the knowledge, skills and understanding to obtain challenging positions in the expanding field of public relations, including:

• CRM Officer
• Public Relations Manager
• Customer Service Advisor
• Business Consultant

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