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Digital Marketing Analyst
Thames College

15 in 1 CPD Accredited Bundle | 1 Free PDF Certificate + 1 Hardcopy Certificate | 150 CPD Points | Instant Access

Summary

Price
£100 inc VAT
Or £33.33/mo. for 3 months...
Study method
Online
Duration
60 hours · Self-paced
Access to content
1 year
Qualification
No formal qualification
CPD
150 CPD hours / points
CPD What's this?
Certificates
  • Hardcopy CPD Certificate - Free
Additional info
  • Tutor is available to students

Overview

The Digital Marketing Analyst Course offers comprehensive training in essential digital marketing strategies and tools, equipping learners with the skills needed to thrive in the ever-evolving online landscape.

From mastering SEO techniques to harnessing the power of social media platforms like YouTube, Facebook, and Instagram, this course equips you with the skills needed to thrive in the digital landscape. By exploring topics like Google AdWords, email marketing, and mobile app marketing, you'll learn how to leverage different tools and platforms effectively to enhance brand visibility, drive traffic, and maximise conversions.

In the UK, digital marketing expenditure reached £15.47 billion in 2021, a 16.2% increase from the previous year. With 98% of households having internet access and social media users spending an average of 2 hours and 24 minutes per day on various platforms, mastering digital marketing skills is crucial.

Learning digital marketing opens doors to lucrative career opportunities and equips individuals with essential skills to thrive in the ever-evolving digital landscape.

Learning Outcomes:

  • Gain proficiency in SEO strategies to enhance website visibility and ranking.
  • Master the intricacies of social media platforms like YouTube, LinkedIn, Twitter, Facebook, and Instagram for effective brand promotion.
  • Understand the fundamentals of Google AdWords and Google Analytics to optimise ad campaigns and track website performance.
  • Develop expertise in email marketing tools such as Mailchimp and Getresponse for targeted audience engagement.
  • Learn essential techniques for mobile app marketing research to tap into lucrative market opportunities.

★ Courses we are offering with Digital Marketing Analyst ★

  1. Digital Marketing
  2. Marketing Strategies
  3. Marketing Communication
  4. ChatGPT for Marketing and Productivity with AI Tools
  5. Leadership Skills
  6. Marketing Plan
  7. Sales Skills: Selling the Easy Way
  8. Salesforce Heroku Masterclass
  9. Sales Negotiation Training
  10. Branding Your Business
  11. Property Marketing
  12. Facebook Marketing
  13. Instragam Marketing Masterclass
  14. Linkedin Marketing
  15. Email Marketing

Certificates

CPD

150 CPD hours / points
Accredited by CPD Quality Standards

Course media

Description

Course Curriculum:


01. Introduction

02. General Tips & Tricks Series

  • How to register your company
  • How to see Email Sender’s Company and Logo in Your Gmail and more.

03. SEO (Search Engine Optimisation)

  • How to register website on Google search console
  • How to Optimize your website homepage and more.

04. YouTube

  • Account optimization
  • How to create & setup Youtube channel banner and more.

05. Google Adwords

  • What are Google Ads & how does it work
  • Competitors analysis and more.

06. Google Analytics

  • How to install tracking code on your website
  • How to add filters & remove internal traffic and more.

07. Email Marketing

  • Email marketing tools set up ( Mailchimp and Gestresponse)
  • How to install signup or popup forms on the website and more.

08. Linkedln

  • How to increase your connections in no time
  • Secret of LinkedIn InMails and more.

09. Twitter

  • Twitter Account setup
  • Knowing Twitter features and more.

10. Facebook

  • Set your Facebook page
  • Facebook Icon, cover image & description and more.

11. Instagram

  • How to setup a Instagram business profile
  • Set up Instagram bio & profile image and more.

12. Mobile App

  • A quick way to do App store marketing research
  • How to discover the estimate size of your market and more.

Who is this course for?

Those who want to strengthen their skills while training for the desired job should take advantage of the Digital Marketing Analyst training!

Requirements

This Digital Marketing Analyst course is accessible to anyone with an eagerness to learn.

Career path

  • Digital Marketing Specialist: £25,000 - £40,000
  • Social Media Manager: £22,000 - £35,000
  • SEO Specialist: £20,000 - £35,000
  • Email Marketing Coordinator: £20,000 - £30,000
  • Marketing Analyst: £25,000 - £40,000

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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