Business Strategy: 03. Mastering the Art of Corporate Planning

Business Strategy: 03 - Mastering the Art of Corporate Planning is a dynamic course offering insights into strategic management theory for achieving long-term business objectives. It's tailored for aspiring business leaders, focusing on the creation and alignment of organizational vision, mission, and goals with strategic objectives. The course delves into tools like SWOT Analysis, Balanced Scorecard, and Five Forces Framework, preparing participants for career growth in strategic planning and management.

• Corporate Planning 51:30

  • 1: Subject Text 23:00
  • 2: Evaluating the External Environment of a Company Preview 01:08
  • 3: Relevant Components of the External Environment of a Company 01:39
  • 4: Five Forces Framework 00:48
  • 5: Potential New Entrants and Substitute Products 01:18
  • 6: Buyer/Customer Power, Suppliers and Rivalry 01:33
  • 7: Five Forces Framework 01:23
  • 8: Strategic Group Analysis 01:07
  • 9: Obtaining Necessary Data 01:07
  • 10: Critical Success Factors 01:14
  • 11: Evaluating the Company's Resources, Capabilities & Competitiveness 01:43
  • 12: Analyzing the Position and Current Strategy of a Company 01:16
  • 13: Consumer Needs Analysis and Strategic Alignment 00:49
  • 14: Balanced Scorecard 01:40
  • 15: Analyzing Resources and Capabilities 00:48
  • 16: Resources 01:08
  • 17: Core Competencies 01:05
  • 18: SWOT 00:34
  • 19: The Value Chain and Customer Value Proposition 00:22
  • 20: Different Value Chains 02:16
  • 21: Competitive Strength Assessments 00:42
  • 22: Strategy Mapping 00:50
  • 23: Section Summary 01:00
  • 24: Knowledge Quiz 03:00

Description:

Our Business Strategy: 03. Mastering the Art of Corporate Planning course is designed to introduce users to the study of strategic management theory in managing a company for the achievement of long-term company objectives, competitive advantage, and business profitability. This course is essential for future business executives and business leaders, as it helps realize the crucial importance of setting a vision, mission, and goals of the organization, aligning these with strategic objectives and tactics necessary strategies to attain the benefit of all stakeholders. Drawing on recognizable tools, information technology, and methods of strategy management, we will cover topics including: Corporate planning - Evaluating the External Environment of a Company, Five Forces Framework, Strategic Group Analysis, Analyzing the Position and Current Strategy of a Company, Balanced Scorecard, SWOT Analysis, The Value Chain, and Customer Value Proposition. Training in this discipline can pave the way for more opportunities for career advancement and allow you to explore some of the exciting career options available in this field.

Business Strategy: 03. Mastering the Art of Corporate Planning is Part 3 of the 5-part extended Business Strategy for Managers series presented by Sentinel|9. It features lecture-style videos, real-world case studies, downloadable materials, and self-knowledge quizzes. Gain valuable skills to help you manage your company and grow professionally by taking this course alongside others in the series.

Learning Outcomes:

• Strategic Management Mastery: Develop an in-depth understanding of strategic management theories and their application in achieving long-term organizational objectives, gaining competitive advantage, and enhancing business profitability.
• Vision and Goal Alignment: Acquire the ability to effectively set, articulate, and align an organization’s vision, mission, and goals with strategic objectives and tactics, ensuring the realization of stakeholder benefits.
• Analytical Proficiency in Corporate Planning: Gain expertise in evaluating a company’s external environment, utilizing frameworks such as the Five Forces Framework, Strategic Group Analysis, and others to inform strategic decisions.
• Competency in Strategic Analysis Tools: Master key strategic analysis tools including the Balanced Scorecard, SWOT Analysis, the Value Chain, and Customer Value Proposition to accurately assess the position and current strategy of a company.
• Leadership Skills in Strategy Management: Enhance leadership capabilities in strategy management, leveraging information technology and recognized methodologies to guide organizational direction and decision-making.
• Career Advancement through Strategic Knowledge: Equip yourself with valuable strategic planning skills that open avenues for career advancement and exploration of diverse roles in the field of corporate strategy and business leadership.

Course Completion:

• In this course, you will be tested by completing a knowledge quiz. You need to score at least 80%+ across the test to be eligible to satisfactorily mark the course as complete.

Course Level:

• All Levels

• Students
• Self Employed Individuals
• Managers
• Business Owners
• Start-up Companies
• Executives
• Business Analyst

• No prerequisites.
• No materials distributed.
• No formal assessments required

• Administrator
• Business Development Officer
• Consultant
• Government Officer
• Manager
• Operations Manager
• Project Manager

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Reed courses certificate of completion

Digital certificate - Included