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Blogging – In-company training

Bespoke training, tailored at no cost, to your needs and objectives, and the skills and experience of your delegates

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Summary

Price
£948 inc VAT
Or £79.00/mo. for 12 months...
Study method
Onsite
Duration
1 day · Part-time
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Overview

Make the most of your blogs. We look at best practice and give you strategies and tactics to increase engagement with customers and provide regular content that supports your brand and grows your community.

Description

Half day in-company training course covering:

  • What makes a good blog?
  • What do you want your blog to do and who do you want to read it?
  • Who is reading your blog now, and what works and what doesn’t?
  • How do you measure success?
  • How to structure a blog
  • What makes it different from a report?
  • Organising your information
  • Borrowing from journalists and finding your own voice
  • Working within the blogosphere
  • Who can you link to?
  • How should you use social media and how can you encourage comment?
  • What should you do about negative comments?
  • Writing for the web - key techniques
  • Writing for search engines
  • Linking

Actions and follow-up

This course provides you with practical skills that you can apply immediately to your own blogs. We send you away with a list of “To dos” to focus on after your training, so you can put into practice what you have learned; and we follow-up with you afterwards to see how you are getting on. We are always available if you have any queries at all, so you just need to let us know.

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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Similar subjects: Blogging, Marketing

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