BA (Hons) Business and Marketing
Delivered 100% online and part-time, so you can fit studying around your existing work and family commitments
University of Essex Online
Summary
- 5% discount if full tuition fee paid up-front.
- UK and EU nationals living in England may be eligible ...
- Tutor is available to students
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Overview
Our BA (Hons) Business and Marketing online degree equips you with a broad-based and thorough understanding of the rapidly changing environment, as well as modern business operations and market promotion.
Qualification
Course media
Resources
- Undergraduate Prospectus -
Description
The BA (Hons) Business and Marketing introduces you to increasingly complex problems, while encouraging you to apply your knowledge and understanding to develop innovative solutions. The modules not only further your understanding of the role of the marketing function in organisations, but also allow you to study specialist topics such as e-business marketing and business-to-business marketing.
The BA (Hons) Business and Marketing is made up of the following modules and upon completion, is equal to a total of 360 credits. Here are some modules covered within the course:
- Business and Management Skills
- Consumer Behaviour
- Human Resources Management
- International Marketing Strategy
- Marketing Research
- Operations Management
- Business and Management Skills
- Business Strategy
- Global Business Environment
A shorter 16-month CertHE is also available at 120 credits.
On successful completion of your degree course, you’ll receive a degree validated by the University of Essex and be invited to attend a graduation ceremony at the University of Essex’s Colchester Campus.
Requirements
At University of Essex Online, we believe everyone should be able to access education. That’s why we take both academic and work-based experience into account when deciding if a student is eligible for a course. All our potential students are assessed individually by a dedicated Admissions team who’ll determine whether they’re right for either our academic, open or work experience entry route onto our courses.
Career path
A BA (Hons) in Business and Marketing is a highly desirable and well-recognised addition to any CV and will improve your employability while opening up opportunities in a variety of industries and professions. Graduates are prepared for a range of roles and industries, including consultancy, advertising, digital marketing and general management.
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