Skip to content

Digital Project Management (Virtual Classroom)

Learn how to successfully plan, run and control digital projects.

Data and Marketing Association UK Ltd

Summary

Price
£540 inc VAT
Finance options

Invoice and Credit Card

Between jobs discount - 25%

Charity discount - 15%
Study method
Online + live classes
Duration
1 day · Full-time
Qualification
No formal qualification
CPD
7 CPD hours / points
CPD What's this?
Additional info
  • Tutor is available to students

Overview

Learn how to successfully plan, run and control digital projects. Understand what it takes to keep a project on time and on budget for your stakeholders. Discover how to set criteria for success that will positively impact your business's bottom line.

You will learn to:

  • Understand the different types of digital project and the key processes each involves
  • Devise a clear plan and set the criteria for success
  • Effectively manage and control projects aligned to business and stakeholder objectives
  • Understand what it takes to keep a project on time and on budget
  • Identify issues to avoid potential problems and have a disaster recovery strategy
  • Create strategies to manage teams and stakeholders

CPD

7 CPD hours / points
Accredited by The CPD Standards Office

Description

Introduction
  • Types of major digital projects
  • Project Managers vs. Fire Fighters
Getting the basics right
  • Having a solid business case for the project
  • Devising a clear plan and setting the criteria for success
  • Users and stakeholders
  • Ease and effectiveness models/workshops
How to arrive at a good plan
  • Visibility, collaboration and accountability
  • Strategy and success metrics
  • Communication within the organisation
  • Consulting relevant external partners
  • Leadership and support
  • Change management
  • Risk and governance
  • Linking business strategies to IT and digital strategies
  • Procurement processes and the legal side
  • Budgeting
Vendor selection
  • Single vendor or several?
  • Sourcing the right type of vendor
Project Control
  • Who manages the project - internally and externally?
  • Testing
  • Schools of Project Management, e.g. PRINCE2, Scrum
  • Gantt charts, site maps, wireframes, content manifests/matrixes and online collaborative tools
Disaster recovery
  • Avoid scapegoating
  • Identifying likely stumbling blocks, e.g. cost, time
  • Get the project back on track!
Closing the project
  • Prove it has been successful against the agreed objectives
  • Undertake a post project review - and learn from it
  • Produce a project report

Who is this course for?

This course is designed for any marketer tasked with specifying, commissioning or running a large digital project.

Previous delegates include:

  • Marketing Executive (EDF Energy)
  • Website Executive (ING Direct)
  • e-Business Consultant (Ignis Asset Management)
  • Senior Digital Marketing Executive (Oxford University Press)

Questions and answers

Reviews

Currently there are no reviews for this course. Be the first to leave a review.

Leave a review

Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
View all
Related searches: Online courses