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Advance Techniques of Using Google Power Search

Classroom based course with study materials, lecturer support and CPD Hours included

London Training For Excellence

Summary

Price
£4,200 inc VAT
Study method
Online
Duration
5 days · Self-paced
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Overview

Google started as just a search engine for gathering information with limited resources. It is, however, an entirely different story now. There is a high level of sophistication and advanced techniques that many are unaware of and as a result are unable to benefit from. These techniques can really improve the efficiency and effectiveness of the search process. This course will reveal the power of searching with google and provides five practical examples of how to use google search. The course will give you clear understanding of how google search works, why word order matters, how to read search engine results and use many other tools to power search on google. The course will increase the efficiency of your google searches by showing you how to use Google\'s specialised search tools and strategies.

Description

Effective Search Methods

  • Identifying when search results are offering information that suggests a quality search.
  • ‘Define’ - Identifying the meaning of search words
  • Selecting right keywords
  • Identifying the factors affecting the search queries.
  • Using image search
  • Refining results using different media types
  • Finding different kinds of data efficiently across a variety of sources
  • Understanding google AdWords

Suggestions, Search-As-you-Type, Knowledge Panels

  • Knowledge Graph panels
  • Instant results, Suggestions, and Related Searches
  • Understanding Search-As-You-Type technique

SERP – Search Engine Results Page

  • Page Preview Tools
  • Identifying the parts of a search engine result
  • Using sub links within the search engine results to go directly to a sub-page of website
  • Using the site: Limit the results to a domain, website, or directory.
  • Interpreting a search engine results page

Advance Techniques - Web Organization

  • Understanding how results are filtered by the operators
  • Using the site: operator at the top-level domain and website levels.
  • Right words for a target page and to refine results
  • Using the site: operator within images and news results.
  • Removing non progressive results
  • Advanced techniques in image and other media searching
  • Combining operators to refine searches

Advance Techniques - Using File Type

Advance Techniques - OR and Quotes

  • Using ‘QUOTES’ to search for a phrase.
  • Using ‘OR’ to express idea of searching in a multiple way

Advance Techniques - Intext: and Advanced Search

  • Using Intext
  • Using Advanced Search ‘User Interface’.
  • Shortcuts for finding the facts quickly and efficiently

Data range limiting

  • Limiting results to sources from a specific time.

Translation and Search

  • Search pages in foreign languages using English.
  • Translate words, sentences, and pages.

Variant Data

  • How to avoid confirmation bias when conducting searches.
  • How to search efficiently and from accurate sources giving authoritative information
  • Advance method of Using WHOIS
  • Finding credible information

Occasional misconceptions

  • Distinguish between the Google products that indicate credibility, and those that do not.

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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