Situated on the edge of the stunning 730 acre Roadford Lake, Lakeside offers a unique conference, function and events venue. Just minutes from the A30 between Okehampton and Launceston - perfectly located in the centre of Devon and Cornwall. The venue has two modern, flexible rooms (accommodating c200 covers) next to the Lakeside Café, with an outdoor space including a performance area. It is set amongst the Devon countryside within easy reach of the Trust’s Activity Centre, which offers a range of water and land based activities. The venue is licensed for civil ceremonies, entertainment and has a bar.
This is an exciting opportunity for someone to build a thriving and popular venue business at our flagship site. We are seeking an enthusiastic and sales-focused individual with a passion for customer service, the ability to proactively communicate with business professionals and the general public and a detailed eye for delivering exceptional service standards to manage, develop, promote and realise the potential of Lakeside as a venue of choice for business and pleasure.
Manage, promote and build a profitable venue business which offers an exceptional and consistent customer experience. This will be achieved by:
(1) proactive approach to marketing and sales
(2) exceptional customer service and communication
(3) setting and maintaining exceptional standards of delivery
(4) developing strong client relationships.
The role-holder must be willing to make direct contact with potential clients as well as be hands-on and to lead from the front.
KEY TASKS AND RESPONSIBILITIES
Develop Lakeside’s venue business with a primary focus on increasing corporate bookings.
Increase the number of wedding and function bookings, catered for either outside caterers or the Lakeside Cafe (as appropriate).
Identify new and innovative ways of maximising the occupancy of the venue.
Organise and deliver events utilising the building and outdoor space where there is a clear opportunity for profit.
Manage a profitable bar for functions and events.
Manage professional, well-motivated, customer-focused conference assistant(s) to support the delivery of conferences, functions and events.
Recruit and train bar staff and conference assistant(s)
Build and maintain relationships with corporate clients and function customers. Work closely with clients to tailor packages to their needs whilst maintaining profitability.
Meet and greet customers in a professional and welcoming manner, ensuring function bookings are prepared as required with necessary equipment. Ensure that any needs are met during use of rooms.
Work closely with the Trust’s Admin and Bookings Officer to ensure an efficient and effective booking and administrative service.
Work closely with the Lakeside Café Manager and Head Chef to develop inspiring catering and attractive ancillary packages appropriate for a range of functions.
Be proactive in the promotion of the venue, taking responsibility for developing and implementing creative marketing initiatives and creating opportunities to meet perspective clients at their business. Work with the Trust’s Communications Team to effectively promote the venue, compiling brochures and other promotional material as required. Participate in appropriate marketing, business and networking events to raise the profile.
Act as licensee for the Lakeside complex, ensuring that legal obligations are fulfilled at all times.
Work with the Trust’s Countryside and Activity teams at Roadford to create and promote activity packages aimed at corporate markets.
Write budgets and be accountable for financial performance of the venue. Carry out regular monitoring and analysis of the business performance.
Work closely with the Cafe Manager, ensuring that both areas of the business operate effectively alongside each other, sharing resources and employees where appropriate to maximise efficiency.
In future take the lead for promoting and securing venue hire visits and other South West Lakes Trust sites.
Lead by example when it comes to maintenance and cleaning of the equipment, furniture and facilities - accepting only the highest standards.
Ensure the highest standards of safety and hygiene, always following relevant health, safety and security procedures and making employees aware of their responsibilities. The role-holder will be a key holder and will take responsibility for the security of the premises.
Handle customer enquiries and complaints effectively
ESSENTIAL QUALIFICATIONS, EXPERIENCE AND CAPABILITIES:
Minimum GCSE English and Maths to C grade or equivalent.
BIIAB Level 2 National Certificate holder.
Current clean driving licence.
Experience in managing conference, functions and weddings for up to 200 people.
Experience in developing and implementing creative marketing campaigns and driving sales, vision and creativity.
Proven track record of building venue hire business.
Proven experience of managing, training and motivating employees.
Smart personal appearance and professional image.
Enthusiasm and ability to work under own direction.
Flexible and mature with the ability to communicate effectively with a wide range of people.
Attention to detail, with proven organisational and planning skills.
Ability to proactively promote and introduce the venue and confidence to make the first contact with potential new clients
Excellent customer service skills both on the telephone and in person, a great listener with professional written skills.
Proven people management and negotiation skills. Good analytical and communication skills, both oral and written, particularly in dealing with group clients.
Able to accurately administer paperwork and ability to work within budgets.
Computer skills such as outlook, excel and word.
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