The Marketing Manager will be responsible for managing and executing a variety of brand awareness and demand generation programs. With your naturally creative mind-set and collaboration with other teams, you will handle multiple projects with minimal supervision.
You’ll be working with a world-class management team and marketers in a fast-paced environment where you will take ownership of projects
This leading insurance company is based in the City, provide insurance products to businesses across the world. Dealing with everyone from the smallest firms and private contractors through to the largest global enterprises.
Devise, implement, and track multi-channel marketing campaigns that may include email, direct mail, social media, live and online events;
Develop and promote corporate marketing materials and thought leadership content;
Work with underwriting teams to develop relevant product-related collateral including brochures, case studies and various sales tools;
Lead the planning and execution of bespoke events and participation at tradeshows;
Support broker loyalty activities and programs;
Work with the in-house graphic designer to create and optimize visual content and graphics;
Manage requests and activities in conjunction with our external PR agency; and
Produce MI/reporting and KPIs for campaigns and programs.
3-5 years’ experience in marketing (preferably with strong focus on B2B);
A background in demand generation, content marketing, event or field marketing preferred;
Experience with WordPress or other CMS;
Marketing or email automation experience preferred;
Experience with SEO is desirable.
Articulate and influential - you’re naturally comfortable presenting to small and large groups;
You’re confident and self-driven and enjoy working to deadlines and targets;
Planning and organising skills - strong project / program management
Proficient in the use of MS Office (Excel, Word, PowerPoint and Outlook);
A team player!
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