Marketing Brand Creative Manager
£50,000 + Benefits
Rocking Zebra Recruitment is looking for a Senior Marketing Brand Creative Manager to join an organisation at a time of significant growth and investment.
The Senior Marketing Brand Creative Manager will operate as Assistant Head of Department directing the brand development, creative content collateral and ensuring unified messages to targeted audiences.
They own developing the brand strategy alongside the Head of Marketing and developing the look and feel of the brand and brand strategy to ensure the creative appeals to all customer segments.
This role will be instrumental to improving the conversion rate through the website, quote engine and delivering a best in class online customer journey. The role manages a cross-functional creative team of Video, Photography, UX/UI, graphic designers and manages the staging and production queue for the website.
Full ownership and management of all content and creative adherence of the brand on the website and quote engine
Coordinating with relevant marketing agencies to coordinate the creative for campaign and TV Commercials
Full ownership of the end to end online customer journey across all web presences - website, quote engine, customer portal
Customers to make an informed decision and ensure it aligns with sales, customer service and other relevant departments
Ensure all video, photography and written content is compliant
To create and/or adapt existing content to work across digital, media and print channels (website, social media, HTML emails, blog)
To advise on and develop engaging interactive content and techniques that maximise the potential of customer acquisition and engagement
Providing to develop a strong mobile experience to drive web / mobile web strategy development
Ideally we are looking for:-
Proven work experience as a creative leader with evidence of brand strategy development within a B2C environment alongside with direct experience in digital and print campaign creation
Strong knowledge of brand strategy and creation; ability to provide out of the box thinking on campaigns to remain relevant to today’s market and provide a distinctive brand
Balance of strategic skills to identify marketing opportunities and trends as well as tactical pragmatic marketing implementation skills;
Broad strategic analysis skill set complimented with a detail orientation
Demonstrable experience building strategic plans
Comfortable with Analytics to understand the creative links to conversion metrics
Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)
In-depth and senior level expertise leading a team of Creative content producers such as Video, Blogs, Landing Pages, UX/UI
Excellent communication skills (verbal and written) and team management experience
Broad-based business thinker who can collaborate effectively with peers as well as executive functional and senior business line leaders to achieve objectives
If you feel this is you then please call the Rocking Zebra recruitment team today or send your CV to us.
Rocking Zebra want to offer you the best service possible and we urge you to follow up your application with a phone call to discuss why you believe you are a best fit for the role. We will endeavour to respond to your call and application within 3 days, however if you have not heard from us in that time you have not been successful for this opportunity. Do not give up! Keep your eye on our website for other suitable roles. Good Luck!