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Travel & Tourism : Marketing in Travel & Tourism

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Janets

Summary

Price
£319 inc VAT
Or £53.17/mo. for 6 months...
Study method
Online
Duration
2 hours · Self-paced
Access to content
1 year
Qualification
No formal qualification
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

Overview

Follow your dreams by enrolling on the Travel & Tourism : Marketing in Travel & Tourism course today and develop the experience, skills and knowledge you need to enhance your professional development. Travel & Tourism : Marketing in Travel & Tourism will help you arm yourself with the qualities you need to work towards your dream job.

Study the Travel & Tourism : Marketing in Travel & Tourism training course online with Janets through our online learning platform and take the first steps towards a successful long-term career. The Travel & Tourism : Marketing in Travel & Tourism course will allow you to enhance your CV, impress potential employers, and stand out from the crowd.

This Travel & Tourism : Marketing in Travel & Tourism course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Study the Travel & Tourism : Marketing in Travel & Tourism course through a mixture of instructional video lessons and online study materials.

Receive online tutor support as you study the Travel & Tourism : Marketing in Travel & Tourism course, to ensure you are supported every step of the way. Get a free e-certificate as proof of your Travel & Tourism : Marketing in Travel & Tourism course completion.

Janets is one of the top online training course providers in the UK, and we want to make education accessible to everyone! Learn the essential skills you need to succeed and build a better future for yourself with the Travel & Tourism : Marketing in Travel & Tourism course. The Travel & Tourism : Marketing in Travel & Tourism course is designed by industry experts and is tailored to help you learn new skills with ease.

The Travel & Tourism : Marketing in Travel & Tourism is incredibly great value and allows you to study at your own pace. With full course access for one year, you can complete the Travel & Tourism : Marketing in Travel & Tourism when it suits you. Access the Travel & Tourism : Marketing in Travel & Tourism course modules from any internet-enabled device, including computers, tablets, and smartphones.

The Travel & Tourism : Marketing in Travel & Tourism course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the Travel & Tourism : Marketing in Travel & Tourism now and start learning instantly!

What You Get Out Of Studying Travel & Tourism : Marketing in Travel & Tourism With Janets

  • Free PDF certificate upon successful completion of the Travel & Tourism : Marketing in Travel & Tourism
  • Full one-year access to Travel & Tourism : Marketing in Travel & Tourism Course materials
  • Instant assessment results with the Travel & Tourism : Marketing in Travel & Tourism
  • No hidden fees with the Travel & Tourism : Marketing in Travel & Tourism
  • Full tutor support available from Monday to Friday with the Travel & Tourism : Marketing in Travel & Tourism
  • Study the Travel & Tourism : Marketing in Travel & Tourism at your own pace
  • Benefit from instant feedback through mock exams and multiple-choice assessments
  • Gain a complete understanding of Travel & Tourism : Marketing in Travel & Tourism
  • Accessible, informative modules taught by expert instructors
  • Get 24/7 help or advice from our email and live chat teams with the Travel & Tourism : Marketing in Travel & Tourism
  • Study the Travel & Tourism : Marketing in Travel & Tourism in your own time through your computer, tablet or mobile device
  • Improve your chance of gaining professional skills and better earning potential by completing the Travel & Tourism : Marketing in Travel & Tourism

Course media

Description

The Travel & Tourism : Marketing in Travel & Tourism training course is delivered through Janets’ online learning platform. Access the Travel & Tourism : Marketing in Travel & Tourism content from any internet-enabled device whenever or wherever you want to. The Travel & Tourism : Marketing in Travel & Tourism course has no formal teaching deadlines, meaning you are free to complete the course at your own pace.

Travel & Tourism : Marketing in Travel & Tourism Course Curriculum:

**Travel & Tourism : Marketing in Travel & Tourism**

Module 1: Introduction to Travel and Tourism

  • Defining Travel and Tourism
  • Business Tourism
  • Leisure Tourism
  • Differentiating Between Business and Leisure Tourism
  • Factors that Motivates to Travel
  • Advantages and Disadvantages of Package Holidays
  • Various Tourist Destinations
  • Culture and Heritage
  • Summary

Module 2: Tourism Products and Services

  • Marketing Mix
  • Components of Tourism Products and Services
  • Life Cycle of Tourism Product
  • Summary

Module 3: Tour Operating and Travel Retailing

  • Introduction
  • The Tour Operator
  • Tour Operation Economics
  • Consumer Trends Affecting Future of Tour Operation
  • Consumer Issues in Tour Operating
  • Travel Agents
  • Travel Agents and ICT
  • Future of Travel Retailing
  • Tour Operations Department
  • Marketing the Tours
  • Summary

Module 4: What is Marketing?

  • What is a Market?
  • Marketing is Not Selling
  • Understanding Customer Needs
  • Defining Your Product or Service

Module 5: Common Marketing Types (I)

  • Direct Marketing
  • Active Marketing
  • Incoming Marketing
  • Outgoing Marketing

Module 6: Common Marketing Types (II)

  • Guerrilla Marketing
  • B2B Marketing
  • B2C Marketing
  • Promotional Marketing

Module 7: Marketing in Travel and Tourism

  • Marketing Strategies
  • GTA Marketing Roles
  • Market Research
  • Marketing Objectives
  • Summary

Module 8: Tourism in the New Normal World/ Post COVID Travel Destinations

  • Impact of COVID in Tourism Industry
  • UK Best Destinations
  • Best Tourism Destinations Across the World
  • Summary

Module 9: Brexit and its Impact on Tourism Industry

  • Brexit Tourism and the intimacy of Geopolitics
  • Transformation
  • Tourism Crises
  • Negative Mega Event
  • Supply Side Issues
  • Demand Side Issues
  • Impact on UK Tourism
  • Conclusion

Method of Assessment

To successfully complete the Travel & Tourism : Marketing in Travel & Tourism course, students will have to take an automated multiple-choice exam. This exam will be online and you will need to score 60% or above to pass the Travel & Tourism : Marketing in Travel & Tourism course.

Certification

All students who successfully complete the Travel & Tourism : Marketing in Travel & Tourism course can instantly download their free e-certificate. You can also purchase a hard copy of the Travel & Tourism : Marketing in Travel & Tourism course certificate, which will be delivered by post for £9.99.

Who is this course for?

The Travel & Tourism : Marketing in Travel & Tourism is ideal for those who already work in this sector or are an aspiring professional. This Travel & Tourism : Marketing in Travel & Tourism course is designed to enhance your expertise and boost your CV. Learn key skills and gain a certificate of achievement to prove your newly-acquired knowledge.

Requirements

The Travel & Tourism : Marketing in Travel & Tourism is open to all students and has no formal entry requirements. To study the Travel & Tourism : Marketing in Travel & Tourism course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.

Career path

The Travel & Tourism : Marketing in Travel & Tourism is ideal for anyone who wants to pursue their dream career in a relevant industry. Learn the skills you need to boost your CV and go after the job you want. Complete the Travel & Tourism : Marketing in Travel & Tourism and gain an highly valuable skill that will help you excel in finding your ideal job.

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.