College of Media and Publishing
Our social media marketing course equips you with the skills needed to use popular social media platforms such as Facebook, Twitter, YouTube, Pinterest, and many more, as powerful marketing tools.
Many businesses settle for a token Twitter feed and Facebook page, without understanding what to do with them.
They don't realise that they could use social media to dramatically enhance their reputation, expose themselves to potential clients and customers, and most importantly increase their income.
As well as helping many individuals become successful social media marketers, this course is also used to train staff from some well respected organisations, including South Wales Police, Bioversity International, and Oil and Gas UK.
At the end of this course, successful learners will receive a Certificate of Achievement from ABC Awards, and a Learner Unit Summary, which lists the details of all the subjects they have completed as part of the course.
We will also email you the fully accredited CMP diploma in social media marketing, which is an industry recognised qualification that proves you are a qualified social media marketer.
These awards will enable you to apply for social media maketing jobs, develop your career, or help you find freelance work.
Course tutor: Andy Carter
We provide you with a personal tutor who will mentor you through the course, mark your assignments, and give you expert advice whenever you need it.
All our tutors are professionals who are still working in their sectors. They will be there to help you every step of the way. And you can contact them whenever you need to.
Andy Carter is our social media marketing course tutor. He has been in charge of PR and communications at Leeds city council, Northumbria university, the London Borough of Sutton and Peterborough city council, and has vast experience in social media marketing.
He also runs his own PR consultancy.
Lesson 01: Introduction to social media
Lesson 02: Content writing
Lesson 03: Facebook
Lesson 04: Twitter
Lesson 05: LinkdIn
Lesson 06: Blogging
Lesson 07: Video and Image
Lesson 08: Instagram, YouTube, Pinterest, Tumblr
Lesson 09: Customer advocacy and storytelling
Lesson 10: Achieving interaction
Lesson 11: Social media for SEO
Lesson 12: Devising social media strategy and campaigns
Online courses are different. But most people find they are more effective and convenient than face-to-face study.
You study when, and where you want to. The duration of this course is approximately 3 months. You fit your studies around your lifestyle, and study at a pace you're completely comfortable with, it doesn't matter if you take longer than 3 months - there is no expiry date.
Who is this course for?
People wanting to develop their social media marketing skills, to enhance their own, or their companies online reputation.
No experience or previous qualifications are required for this course. It is available to people of all ages and abilities. The only thing we ask is that you have some knowledge of social media.
Social media marketing / PR / digital marketing /social media / marketing / content writer.
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