SEO - Master Search Engine Optimisation in 2021
Accredited by CPD QS | Interactive Lessons | Tutor Support included | Special Price
One Education
Summary
- Certificate of completion - £9
- Certificate of completion - £15
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
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Overview
Are you tired of struggling to get your website noticed on search engines? Our "SEO - Master Search Engine Optimisation" course is here to help! With our expert guidance, you'll learn how to optimise your website to rank higher on Google and other search engines.
In just a few short weeks, you'll discover the secrets to effective keyword research, on-page and off-page optimisation, link building, and much more. Our easy-to-follow tutorials and practical exercises will
Learning Outcomes
- Understand the fundamental concepts and types of SEO.
- Identify the key factors for on-page optimisation.
- Develop strategies for keyword research and selection.
- Apply best practices for SEO content writing.
- Evaluate link building and social media marketing techniques.
- Develop an effective SEO strategy for a website.
CPD
Course media
Description
Course Curriculum:
Section 1: Introduction
- Unit 1: Introduction
- Unit 2: Course Overview
Section 2: SEO: Core Concepts
- Unit 1: What is SEO (Search Engine Optimisation)
- Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO
- Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking
- Unit 4: 2 Ways to Get Ranked on Search Engines
Section 3: On – Page Optimisation
- Unit 1: On Page SEO Explained
- Unit 2: On Page SEO Activities
- Unit 3: 4 Key Ranking Factors of On Page SEO
- Unit 4: Tools & Tips for Increasing Site Speed
- Unit 5: Using SEO Friendly Themes
- Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate
- Unit 7: How to Make the URL SEO Friendly
- Unit 8: Long Form SEO Optimised Content
- Unit 9: Internal Linking
- Unit 10: Meta Title & Meta Description
- Unit 11: Optimising Images for SEO
- Unit 12: Outbound Links
Section 4: Keyword Research & Optimisation
- Unit 1: What Are Keywords & Why They Are Important
- Unit 2: Types of Keywords
- Unit 3: Which Type of Keywords You Should Choose
- Unit 4: Free Tools for Keyword Research & SEO
- Unit 5: Paid Tools for Keyword Research & SEO
- Unit 6: 2 Metrics to Check Before Choosing Content
- Unit 7: Steps for Keyword Research
- Unit 8: What is Keyword Stuffing?
Section 5: SEO Content Writing
- Unit 1: Write SEO Optimised Title
- Unit 2: 6 Hacks to Write Attractive Headlines
- Unit 3: Keyword Placement For SEO
- Unit 4: Steps to Write Content & Optimise It for Search Engines
Section 6: Off Page SEO
- Unit 1: What Is Off Page Optimisation
- Unit 2: Link Building – 1st Factor of Off Page SEO
- Unit 3: 3 Methods to Get Backlinks
- Unit 4: Method 1: Guest Posting for Link Building
- Unit 5: Method 2: Building Relations with Experts
- Unit 6: Method 3: Getting Backlinks from Round Up Post
- Unit 7: Social Media Marketing – 2nd Factor of Off Page SEO
Section 7: Conclusion
- Unit 1: Conclusion
How is the course assessed?
Upon completing an online module, you will immediately be given access to a specifically crafted MCQ test. For each test, the pass mark will be set to 60%.
Exam & Retakes:
It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable.
Certification
Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery).
Who is this course for?
The course is ideal for highly motivated individuals or teams who want to enhance their professional skills and efficiently skilled employees.
Requirements
There are no formal entry requirements for the course, with enrollment open to anyone!
Career path
- SEO Specialist - Average salary £28,000-£40,000 per year
- SEO Manager - Average salary £35,000-£50,000 per year
- Digital Marketing Manager - Average salary £35,000-£60,000 per year
- Content Marketing Manager - Average salary £30,000-£45,000 per year
- PPC Specialist - Average salary £25,000-£40,000 per year
- Social Media Manager - Average salary £25,000-£40,000 per year
Questions and answers
Currently there are no Q&As for this course. Be the first to ask a question.
Certificates
Certificate of completion
Digital certificate - £9
You can apply for a CPD Accredited PDF Certificate at the cost of £9.
Certificate of completion
Hard copy certificate - £15
Hard copy can be sent to you via post at the expense of £15.
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This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
