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SEO Advanced Diploma Level 4 - CPD & IAO Accredited

Adams Academy

Summary

Price
£294 inc VAT
Or £49.00/mo. for 6 months...
Study method
Online
Duration
28 hours · Self-paced
Qualification
No formal qualification
CPD
20 CPD hours / points
CPD What's this?
Additional info
  • Tutor is available to students

Overview

Get ahead of the pack with SEO

Search Engine Optimisation aka SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines.

SEO isn’t just about building search engine-friendly websites. It’s about making your site better for people too. Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers. Marketing has always been about connecting with your audience in the right place and at the right time.

If you learn about SEO, you will also learn how to optimize your digital marketing strategies to put your business on top of the online community. So what are you waiting for? Start your digital marketing journey now and succeed as soon as possible.

Why Should You Choose SEO Advanced Diploma Level 4

  • Internationally recognised accredited qualification
  • 1 year accessibility to the course
  • Free e-Certificate
  • Instant certificate validation facility
  • Properly curated course with comprehensive syllabus
  • Full-time tutor support on working days (Monday – Friday)
  • Efficient exam system, assessment and instant results
  • Access to the course content on mobile, tablet or desktop from anywhere anytime
  • Eligible for **NUS Extra** card which gives you 1000’s of discounts from biggest companies.

CPD

20 CPD hours / points
Accredited by CPD QS

Course media

Description

COURSE CURRICULUM

Introduction to SEO

What Is Search Engine Optimization?

Search Engines That Use SEO

Using SEO In Website Text

Using SEO For Google Ads

Using SEO For Article Marketing

Using SEO In Press Releases

Using Longtail Keywords

Using Google To Discover The Best Keywords

SEO For Video Ads

SEO In Photos

Blogging With SEO Marketing

Using A SEO Company

SEO Techniques

Introduction to SEO

Improve Engagement to Improve Rankings

Make Your Existing Pages Longer

Focus on YouTube SEO

Improve Site Speed

Focus on Topics Instead of Keywords

Build Backlinks

Reporting and Analytics

Technical Optimization

Local SEO and Listings

Guest posting

Effective Seo Tools

Social Bookmarking

Introduction To Social Bookmarking

The Essential Benefits Of Social Bookmarking

Way To Use Social Bookmarking Correctly

Make Money Social Bookmarking

Identify The Social Bookmarking Competitors

Tips To Avoid Wrapping Traps

Guest Posting

Guest Posting Basics

The Benefits Of Guest Posting

How To Use Guest Posting Correctly

Making Money With Guest Posting

How Do You Promote

What To Avoid

Wrapping Up

Keyword Research

Introduction

Preliminary Keyword Research

Keyword Research Assessment

Keywords in SEO(Search Engine Optimization)

Off-Page SEO(Search Engine Optimization)

Google Adwords

Benefits of online advertising and AdWords

Choosing a campaign type

Measure your results

Recommended Reading

Recommended Reading: SEO Advanced Diploma Level 4

FAQs

Who is this course for?

  • There is no experience or previous qualifications required for enrolment on this course. It is available to all students of all academic backgrounds.

Is this course accredited?

  • Yes, this course is accredited by IAO and CPD Qualification Standards.

If I take the course, how will I be assessed?

  • Once you complete all the lessons/units, you are required to sit an exam which is multiple-choice. Pass mark is 60%.

Does this course include exams?

  • Yes, this course includes exams.

How can I achieve my certificate?

  • Once you successfully pass your exam you can obtain your certificate of achievement either in PDF or hard copy format, or both, for an additional fee. Certificates are also available as e-certificates.

Is there any charge for certification?

  • Yes, there is an additional charge for the certification service. Certificates are £4 each for PDFs and £8 each for hard copies. If both PDF and hard copy certificates are ordered at the same time, the cost is £10. E-certificates are available from your learning portal completely free of charge.

Can anyone validate my certificate through your website?

  • Yes, there is a unique code issued for every certificate and anyone can validate your certificate by using this code through our website.

Are there any prerequisites for the course?

  • There are no prerequisites for this course and it is open to everyone.

How long until I receive the course confirmation details?

  • Once you purchase a course your account will be set up within 48 hours and you will receive an email with your account details.

For how long do I have access to the course?

  • You will have access to the course for one year following purchase.

What support do you offer?

  • We provide 24 hours live chat support and our customer service team is available during working hours to answer your phone calls.

Career path

This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful in no time. You will be able to stand out in the crowd after completing this course. You will also be able to add our qualifications to your Resume and make yourself worthy in the competitive job industry.

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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