Search Engine Optimisation for Business Course - CPD Certified

This on-line Search Engine Optimisation for Business Course from PTTC E Learning is essential for anyone who might be considering SEO for their business or organisation. SEO is vital for any website owner who wants their website to get in front of the right people.

Why Do You Need Search Engine Optimisation for Business Training?

Landing the top spots on the front page of search engines such as Google and Bing is proven to bring in more business, and if people cant find your business on the search engines your phone will ring less and you will sell far less.

This is where our PTTC E Learning Search Engine Optimisation for Business course comes in. Search engine optimisation or SEO doesn’t have to be double dutch, and essentially it isnt that complicated if you have an idea what to do. So we set out in this course to give you a good working knowledge of SEO, the techniques and how to do it yourself or at least to have a far better awareness to employ a good SEO to work for you.

SEO can cost you and your business £1000’s, and if you are totally in the dark you could be taken advantage of. But done well SEO can give you the top spots on Google and Bing and make you phone ring off the hook.

SEO can seem like another language, but our course covers a full range of SEO techniques, tactics and terms and explains it in plain terms. Topics such as what search engines look for, why page speed is important, anchor text, backlinks, link bait, keyword research, sitemaps, local listings, 404 pages page structure and loads more delivered over 80 full minutes of HD Video content.

So if you are looking to learn more about SEO then look no further than this expertly written and produced course that is certified by the CPD (continued Professional Development Service), we can have you talking and understand tech in no time, and this course can repay your investment over and over again if you achieve those top spots on Google.

The Course Outline

Our Fully CPD Certified On-line Search Engine Optimisation for Business Training Course is aimed at anyone that is interested in learning SEO for their business, organisation or as a hobby. SEO is vital for any website owner who wants their website to get in front of the right people in their sector.

This course has six modules, each consisting of a High Definition Interactive Video Tutorials (41 videos in this course), with built in Question & Answer Sessions. The Modules include:

• Introduction to SEO
  

  This module hits the ground running walking you through an introduction to SEO, why is so important, Keyword, search engines, Google Tools, Site Speed and what Google and other search engines are looking for to get you to the page 1 top rankings.

• Link Building
  

  This module will explain and teach you where to start with link building, back links, link bait, all important anchor text and what search engines are looking for.

• On-Site SEO
  

  This key module will take you though the aspect of onsite optimisation, keyword research, the importance of page titles, meta descriptions, file names and site maps.

• Social Media as Part of SEO
  

  Social Media is becoming even more important to good SEO, this module will teach you why its so important and how to put together a social media SEO strategy to give your SEO a massive lift.

• Local Search
  

  This module will explain why Local Search is so important to most business, explaining about where to start with local search listings, the importance of customer reviews offers and coupons.

• Pay Per Click (PPC)
  

  Pay Per Click has a key place in so many businesses, and this module will give you an introduction to PPC, its context and so top tips on using PPC in your marketing mix.

Key Benefits of This Course

This course has the vital content to provide you or your team with the necessary awareness, understanding, skills and knowledge to improve your search engine rankings via ourOnline Search Engine Optimisation for Business Training Course. This course provides you and your team with an up to date cost effective, time efficient and effective training solution in this subject area for a fraction of the price of other courses.

This course is like having your own SEO expert that speaks plain English (not teach speak) with you one on one for 80 minutes, and that alone would cost you way more than the price of the course. Once you or your team members have successfully completed by working through all 41 professionally recorded and produced videos, and answered correctly 75% of the 30 questions that are asked at the end of the 6 modules you can simply download the certificate.

All of our High Quality Online Search Engine Optimisation for Business Training Course provides you and your staff with:

• Courses Written By SEO Industry Experts
• Independently Audited
• Training That Is Instantly Available & 24 hours a day
• Designed for Use on Mobiles, Tablets, Laptops, & Desktops.
• 41 High Definition Professionally Made Videos
• High Quality & Highly Engaging Video Content, Presented By Real People
• Reduces Training Costs
• Reduces Staff Time Away From Site
• Full Administrative Audit Trail On Courses
• Instant Download Of Certification Upon The Successful Completion
• Every Course Comes With Our 100% Money Back Guarantee!
• This Course is certified to use at part of Continued Professional & Personal Development.

Right now, potential customers will be searching for your products and services on the web all of the country and all around the world - and if they don’t find their way to your site via search engines such as google & Bing, you could be losing them to a competitor and losing business. So now Imagine if your website could rank above your competitors’ on those same search engines, using the kind of search terms that turn your visitor traffic into leads, sales and increased profits.

This is where our PTTC E Learning Search Engine Optimisation (SEO) for Business course will explain in plain English (not tech talk) how you to achieve that, and rank your site higher and increase your sales and profits.

When it’s done well, search engine optimisation can give search engines exactly what they need to place (rank) your website in a prime position on Search Engine Results Pages.

The key is understanding what search engines need - and since 90% of all searches in the UK are via Google, this pretty much means understanding what Google wants and needs to find and rank your site better. This course will explain in plain terms the proven techniques that will help you reach and maintain the number one results spot.