Retail Management: Merchandising, Sales and Customer Communications - CPD Certified
CPD Certified Certificates Included | Free Ebook | Free Course on Inventory & Store Management
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Summary
- CPDQE Certificate on Retail Management - Free
- Reed Courses Certificate of Completion - Free
- Tutor is available to students
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Overview
Retail Management: Merchandising, Sales and Customer Communications - CPD Certified
Step into the dynamic world of Retail Management with our comprehensive course, covering everything from merchandising and sales to customer communications. This course offers a deep dive into the fundamentals and current trends of Retail Management, equipping you with the skills to excel in the fast-paced retail industry.
Key Performance Metrics:
- Understand the core concepts and importance of Retail Management.
- Recognise the significance of various strategies, planning, and operations in Retail Management.
- Master the techniques for effective merchandising, sales, and customer communications in Retail Management.
- Grasp the importance of supply chain, pricing, and promotions in Retail Management.
- Prepare for a successful career or personal journey in various fields of Retail Management.
2 Free Courses:
- Course 01: Store Management
- Course 02: Inventory Management
Accreditation:
This Retail Management Diploma is CPDQE accredited. CPD stands as a universally recognised benchmark for ongoing professional development, endorsed by numerous professional organisations, employers, and academic institutions both in the UK and across the globe.
Perks:
- Dual Certificate
- 10 CPD Points
- CPDQE Certified
- 24/7 Tutor Support
Curriculum
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Welcome to our Retail Management Course 00:26
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Introduction to Retail Management 08:00
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Retail Strategy and Planning 08:00
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Retail Buying and Merchandising 06:00
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Retail Pricing Strategies 07:00
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Supply Chain Management in Retailing 07:00
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Sales Process and Customer Service 06:00
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Consumer Behavior in Retailing 05:00
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Retail Communication and Promotions 05:00
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Retail Site Selection and Location Analysis 07:00
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Retail Psychology and Consumer Experience 04:00
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Supplier Management and Negotiation 06:00
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Retail Security and Risk Management 06:00
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Retail Team Management and Leadership 06:00
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Multi-Channel Retailing 06:00
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Retail Brand Management and Reputation 05:00
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Free Course 01: Store Management 1:02:00
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Free Course 02: Inventory Management 1:08:00
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Free Ebook 3:14:00
Course media
Description
Key Lesson Snippets:
- Introduction to Retail Management: Understand the fundamentals of retailing, its history, trends, and career opportunities in Retail Management.
- Retail Strategy and Planning: Learn about different retail formats, market analysis, and the creation of a successful retail marketing mix.
- Retail Buying and Merchandising: Dive into the processes of retail buying, vendor negotiation, and the essentials of visual merchandising.
- Retail Pricing Strategies: Understand pricing objectives, methods, and the intricacies of promotional pricing in Retail.
- Supply Chain Management in Retailing: Explore supply chain components, logistics, and inventory management in Retail.
- Consumer Behavior in Retailing: Study the influences on consumer behavior and the impact of technology in Retail.
- Retail Communication and Promotions: Learn integrated marketing communications, advertising strategies, and digital marketing for Retail.
- Retail Site Selection and Location Analysis: Delve into site selection, trade area analysis, and store design considerations in Retail.
- Retail Security and Risk Management: Cover the critical aspects of store security, risk assessment, and cybersecurity in Retail.
- Retail Team Management and Leadership: Focus on human resource management, staff training, and leadership within a Retail context.
- Retail Brand Management and Reputation: Learn about Retail brand identity, positioning, equity, and reputation management.
Who is this course for?
- Head of Retail Management
- Retail Management manager
This course will pave the way for higher study in the field of Retail Management. You can enrol on higher level Retail Management courses, such as:
- Level 3 Certificate in Retail Management
- Level 4 Certificate in Retail Management
- Level 5 Certificate in Retail Management
- Level 3 Diploma in Retail Management
- Level 4 Diploma in Retail Management
- Level 5 Diploma in Retail Management
- Level 6 Advanced Diploma in Retail Management
- Level 7 Masters Diploma in Retail Management
- Level 3 Advanced Certificate in Retail Management
- Level 3 Extended Diploma in Retail Management
- Level 7 Diploma in Retail Management
Career path
- Retail Manager: £35,000/year
- Retail Buyer: £30,000/year
- Retail Sales Associate: £19,500/year
- Store Manager: £35,000/year
- Retail Supervisor: £22,413/year
Questions and answers
Currently there are no Q&As for this course. Be the first to ask a question.
Certificates
CPDQE Certificate on Retail Management
Digital certificate - Included
Reed Courses Certificate of Completion
Digital certificate - Included
Will be downloadable when all lectures have been completed.
Reviews
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Legal information
This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
