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Psychology of Selling


Enliven Training

Summary

Price
£169 inc VAT
Study method
Classroom
Duration
1 day · Full-time
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Location & dates

Location
Address
Bridge Street
READING
Berkshire
RG12LU
United Kingdom

Overview

Understanding sales psychology and consumer communication is essential to sales growth.

By inviting the consumer into comfort and power, you can inspire more trusting and lucrative partnerships.

By developing a strong sales plan, you can motivate not only yourself but your buying community as well.

Course media

Description

Objectives

Communication: Recognise how your buyer perceives the world (sight, touch, sound) and how to work with each type

Connection: Understand the value of connection between salesperson and buyer and how that connection benefits both parties

Confidence: Learn the skills necessary to be comfortably confident in almost any sales interaction

Introduction

  • The psychology of selling
  • Understanding influencers on buyer behaviour

The best ways to increase sales

  • The 5-step approach to increasing sales
  • Preparing and delivering a sales presentation
  • Negotiating and handling objections
  • Closing techniques

Building your sales strategy

  • Using market information for sales
  • Prospecting for new business
  • Social media marketing for sales
  • Pipeline management
  • Action planning

Who is this course for?

If you want to maximise every sales opportunity, this course will set you on the right path to success!

Career path

Example delegates who can benefit from this training include:

  • Salespeople
  • Sales Executives
  • Key Account Managers
  • Sales Managers
  • Regional Managers
  • National Sales Managers
  • Sales Director

Questions and answers

Certificates

Certificate of completion

Digital certificate - Included

Reviews

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.