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Print Media Training

Bespoke training, tailored at no cost, to your needs and objectives, and the skills and experience of your delegates.


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Summary

Price
£1,920 inc VAT
Or £160.00/mo. for 12 months...
Study method
Onsite
Duration
1 day · Full-time
Qualification
No formal qualification
Additional info
  • Tutor is available to students

Overview

Understanding what journalists are looking for is a vital part of implementing a successful media strategy.

In this course, you will gain practical experience in getting your message across in print media interviews. It is ideal if you want to speak to the media on behalf of your organisation.

Description

One day in-company training course covering:

  • Communication, not self expression - communicating with the journalist so that they understand and in such a way that they communicate to their listeners/viewers/readers.
  • What journalists will ask you
  • What you can ask them
  • Dos and don’ts
  • Journalists’ likes and dislikes
  • Content: what you wish to say
  • Structure: how to arrange it
  • Presentation: how to say it
  • What are you trying to say?
  • Does it come across?
  • Is it consistent?
  • Multiple practice interviews

Actions and follow-up

This course provides you with practical skills that you can apply immediately to your own print interviews. We send you away with a list of “To dos” to focus on after your training, so you can put into practice what you have learned; and we follow-up with you afterwards to see how you are getting on. We are always available if you have any queries at all, so you just need to let us know.

Questions and answers

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.