PR : Public Relations Level 2

PR: Public Relations Course Level 2

Certificate in Public Relations QLS Level 2. Additional CPD Accredited Certificate with 40 CPD points available with no extra study. The course comes with easy to understand e-learning study materials.

Endorsed Certificate of Achievement. This Public Relations Course Level 2 deals with various aspects of Public Relation fundamentals and core competencies such as introduction to Public Relations, creating media image, managing the media, and Public Relations and Crisis management, develop a credible public relations strategy and other key features of public relations practice. This Public Relations Course Level 2 course is uniquely delivered in 4 great units. Learners will be able to develop their skills in this industry by developing their capacity to work either as self-employed or employed public relations experts.

Quality Licence Scheme

This course is endorsed by the Quality Licence Scheme. The Quality Licence Scheme, endorses high-quality, non-regulated provision and training programmes.

Public Relations Course Level 2

At the end of this Public Relations Course Level 2, learners will be required to write assessments, which will be done independently and automatically by the tutor. The tutor will provide the learner with expert advice and personal feedback, and this will enable them to know their performance level.After passing the prescribed assignments, the learner can claim a certificate of achievement from a regulated awarding body.

What Will Students Learn

• Apply the different purposes to strategic vs. tactical PR
• Design a PR strategy
• Develop strong relationships with reporters and journalists
• Take their communication skills to a higher level

Course Syllabus:

This Public Relations Course Level 2 consists of following modules:

Unit 1- Overview to Public Relations

This unit covers the following key topics:

• Introduction to Public Relations
• Definitions of Public Relations
• Nature and Scope of Public Relations
• Role of Public Relations
• Public Relations – Publics
• The Process of Communication
• The Public Relations Process
• Benefits of Public Relations
• What Public Relations People Do?
• Plus more

Unit 2-Creating Your Media Image

This unit covers the following key topics:

• What is the Media?
• Getting Clear on Your Message
• Media Kits
• Creating Strong, Positive Messages
• Establishing Media Guidelines
• Selecting a Spokesperson
• Approval Process

Unit 3-Importance in Media Relations in PR

This unit covers the following key topics:

• Media Classification
• Media Relations
• A Typical Media Organization Structure
• Opinion Writing and Public Relations
• Sound Media Relations
• How to Cultivate the Media
• Crisis Management
• Choice of Media
• Plus more

Unit 4-Key Components of Crisis Management in Public Relations

This unit covers the following key topics:

• Crisis Public Relation Management: The Context
• Where do Crises come From ?
• The Internet and Public Relations Crisis Management
• How to Prepare for a Crisis
• Key Principles in Crisis Management
• Plus more

Course Benefits:

• Full Tutor Support
• Self paced, no fixed schedules
• Available to students anywhere in the world
• 24/7 Access to the LMS ( Learning Management System )
• Easy to understand quality e-learning study materials.

Course Material

All course materials are included in the course price. All your study material will be available on our learning management system for which you will get access once you are enrolled. The material can be downloaded and printed as well.

Our distance learning course materials are specially written for home study and contain a wealth of knowledge in easy to understand language. We use variety of media to help you learn. Your course may use any of the following different media which you can use from home or where ever you choose to study:

• Online course materials
• Question papers
• Additional Supporting Material
• Useful Links

Course assessment

You will be continually assessed throughout the course. Your assignment will be marked by your tutor and independently moderated. The feedback on your assignment will then be sent to you. On receipt of this, you may wish to contact your tutor to discuss the feedback.

Tutor Support

When you enrol on a course with Oxford Home Study College you are allocated your personal tutor. Tutor’s help and support will be available throughout your studies with the college. He/she will assess your work and will provide you with regular feedback on your progress.

Public Relations Course Level 2

This Public Relations Course Level 2is perfectly designed for those that wants to have a giant entry into this industry or those that are already working, but wants to boost their skills at work. To enrol for this Public Relations Course Level 2, the learner doesn’t need to have any academic background, professional experience- because the course is available for everyone regardless of their age.

There is no entrance examination to participate in this Public Relations Course Level 2

Public Relations Course Level 2

No particular entry requirement.

Option 1

Public Relations Certificate QLS Level 2 endorsed by Quality Licence Scheme

Certificate Fee: £75 + postal charges

Option 2

Public Relations Certificate issued by OHSC

PDF Certificate - FREE

Hard copy - £25 + postal charges

Option 3

CPD Accredited Certificate

(PDF format)=£30

(Hard copy)=£65 + postal charges

*Postage Charges: National £9, International £15

Public Relations Course Level 2

At the successful completion of this Public Relations Course (Level 2) course, learners will be able to develop the right knowledge and skills that will enrich and brighten up their Public relations career.

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