Pay Per Click: Ad Retargeting
Skill Success
Summary
- Certificate of completion - Free
- Tutor is available to students
Overview
This course includes lifetime access so you can complete the course at your own speed.
In this course, you will learn some opportunities on Google, Facebook, YouTube and AdRoll to reach your existing audience, explore retargeting ads on Facebook, YouTube, and AdRoll with hands-on tutorials, which shows you exactly how to make your ads and optimize them and much more! By taking this course today, you will be able to improve your learning online and reduce the frustration of figuring out the best strategies for success with pay per click advertising!
Benefits of taking this course include:
- Unlimited and lifetime access to the course
- Learn the course at your own pace
- Course can be accessed on any platform
- 24/7 Customer support
Course media
Description
After managing billions of online advertisements since 2012, you can trust my courses to improve your learning online and reduce the frustration of figuring out the best strategies for success with pay per click advertising.
In this course, you will:
- Find what opportunities there are on Google, Facebook, YouTube, and AdRoll to reach your existing audience.
- See how to use Google AdWords for conversions with live, hands-on advertising campaign creation for online sales using remarketing campaigns through Google Analytics, targeted at previous website visitors and previous YouTube channel viewers.
- Explore retargeting ads on Facebook, YouTube, and AdRoll with hands-on tutorials, which shows you exactly how to make your ads and optimize them.
The Pay Per Click: Ad Retargeting course will cover the following topics:
Topic 1: What Is Retargeting & Remarketing?
- What Is Retargeting + Remarketing Defined. What Do You Use Retargeting Ads For?
- What Is Really Useful To Know About Retargeting Before You Try To Start Doing It
Topic 2: Remarketing With Google AdWords
- How To Setup Google Analytics And Link To Your Google AdWords Account
- Google AdWords Conversion Tracking Setup For Any Website
- Creating A Remarketing Google AdWords Campaign And Ad Group
- How To Quickly Copy Remarketing Campaigns In Google AdWords To Split On Location
- Google AdWords $0.02 Clicks With Retargeting Optimization For Conversions
- Finding Conversions In Google AdWords Remarketing Campaigns With A Free Offer
Topic 3: Remarketing With YouTube Ads
- What You Should Know About YouTube Retargeting Before You Start
- Setting Up YouTube Remarketing. What You Need To Do First!
- Creating Your First YouTube Remarketing Ad In Google AdWords For Video
- Testing Different YouTube Remarketing Audiences For Best Results
- Splitting Remarketing Ads By Geography. Global, US, Canada, UK, AU, NZ
- How To Judge Your ROI On Your Retargeted Ads Within YouTube
- Step One In Optimizing My YouTube Remarketing Video Ads With Google AdWords
Topic 4: Remarketing With Facebook Ads
- Facebook Retargeting Introduction! What You Will Want To Know Before Starting!
- Setting Up A Facebook Pixel For Tracking Website Visitors With Facebook Ads
- Facebook Custom Audiences Overview. Where Can You See Your Website Visitors?
- How To Create A Facebook Retargeted Ad Using An Existing Post
Topic 5: Remarketing With AdRoll
- What You Want To Know About AdRoll Before You Get Started
- How To Install The Smartpixel With AdRoll On Any Website And On WordPress
- AdRoll Retargeting Banner Ad Creation For Website Remarketing
- AdRoll First Retargeting Campaign Approved! Now What?
Topic 6: Course Summary
- Retargeting Can Be Awesome And Takes Patience To Get Started With!
Who is this course for?
This course is designed for anyone who is interested in learning how to retarget PPC ads on different platforms.
Requirements
No prior knowledge is required to take this course.
Questions and answers
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Certificates
Certificate of completion
Digital certificate - Included
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This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
