Media and Public Relations Diploma

Do you want to learn how to use public relation tools to work with the media? If yes, then this course is tailored for you.

Connecting successfully with clients, partners and the wider group is an important part of the business for most organisations. Networking and public relations is the best strategy for imparting your incentive to everyone around you. Moreover, excellent networking skills empower you to take advantage of those connections you already have and enhance the scope of your network. This course is intended to give you practical teaching and hands-on tools, skills that will get you networking once you finish this course.

Why choose us?

• Study in a user-friendly, advanced online learning platform;
• All the study materials are available in your student portal including videos tutorials.
• One of the most successful online education platforms in the UK.
• Affordable, engaging & high-quality e-learning study materials;
• You will have unlimited access to online learning platform in 24 hours a day, 7 days a week in 12 Months.
• Efficient exam systems for the assessment and instant result;
• The UK & internationally recognised accredited qualification;
• Access to course content on mobile, tablet or desktop from anywhere anytime;
• The benefit of applying for NUS Extra Discount Card;
• 24/7 student support.
• Technical supports and live chat service for your inquiries. This is very helpful for international learners.
• Excellent and flexible mentor supports by our team of experienced tutors/trainers via email.

COURSE CURRICULUM

Media Relations

• What is the Media?
• What is Media Relations?
• Media relations Vs. Public relations
• Effective Ways of Media relation & Public Relation

Media and Public Relations

• Module One – Getting Started
• Module Two – Networking for Success (I)
• Module Three – Networking For Success (II)
• Module Four – The Meet and Greet
• Module Five – Dressing for Success
• Module Six – Writing
• Module Seven – Setting Goals
• Module Eight – Media Relations
• Module Nine – Issues and Crisis Communication Planning
• Module Ten – Social Media (The PR Toolkit)
• Module Eleven – Employee Communications
• Module Twelve – Wrapping Up

Public Relations

• Public Relations
• Building Your PR Plan
• Structuring Messages
• Establishing Media Guidelines
• Managing the Media
• The Press Release
• PR and the Crisis
• Social Media and Public Relations

Activities

Media and Public Relations Diploma- Activities

John Academy: A Great Place to Learn for Everyone, Forever

Expert Authors: We select authors with expertise and experience of training professionals. Our authors are industry experts, academics, authors, face-to-face trainers or online trainers; most often they have a combination of these backgrounds

Engaging Content: Our succinct, bite-sized and business-focussed course materials are designed to deliver the most effective training for you. Each course is made up of modules, manageable learning chunks of text, images, videos and tasks.

Assessment and Certification:

Upon completion of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and the results will be given to you immediately. Before sitting your final exam you will have the opportunity to test your proficiency with a mock exam. After you have successfully passed the final exam, you will be able to order an Accredited Certificate of Achievement at an additional cost of £24 for a PDF copy and £39 for an original print copy sent to you by post.

• Entrepreneurs.
• Small business owners.
• Startup employees.
• Media manager.
• Publicist.
• PR consultant.
• Author.
• Politician.
• Anyone who deals with the media.

• This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification.
• Good understanding of English language, numeracy and ICT are required to attend this course.

The Media and Public Relations Diploma course will be very beneficial and helpful, especially to the following careers:

• Businessmen
• Public affairs.
• Marketing communications.
• Internal communications.
• Event management.
• Crisis management.
• Media manager.
• Much more.

Currently there are no Q&As for this course. Be the first to ask a question.