Marketing Plan Writing Certification
2 Hour Online CPD Accredited Course With Tutor Support.
Base Learning
Summary
- Exam(s) / assessment(s) is included in price
- Tutor is available to students
Overview
Once you have developed a good business plan, you need to have a clear idea of how to market your business to your target audience. With numerous marketing choices available, it can be daunting to choose the marketing strategies that will work best for your business requirement. A solid marketing plan will help ensure that you use your resources wisely (a very important factor, especially if you’re just starting out). You will also be able to maximise outreach to your target market.
CPD
Description
Regardless of the nature and size of your business, learning how to create a reliable marketing plan for your business can help create a roadmap that helps you achieve your business objectives.
What's Covered in the Course?
This course on how to write a marketing plan explains the following important topics in detail:
- How to analyse the target market and understand your customers’ behaviours, fears, wants and needs and so on. The situation analysis also covers demographics and psychographics of your niche audience.
- Why a marketing plan is important and how it can help you achieve your business goals
- How to incorporate crucial components like goals, budgets, timelines and resources into your marketing in order to avoid expensive mistakes
- How to develop a relevant branding strategy and differentiate yourself from your competition; how to analyse your competition in the target market
- How to track key performance indicators and develop a sound pricing and discount strategy
- How to use referral marketing to your advantage
- How to create a meaningful products, services and mission statement in your marketing plan
- How to analyse market trends and growth and perform SWOT analysis to position your business better
This video course offers the following benefits
Benefits of studying the course:
- Fewer chances of making costly mistakes that are difficult to undo
- Better understanding of your target market
- Improved conservation of business resources
- Learning how to brand and position yourself strategically in your target market
Requirements
Internet access
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This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.
