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Marketing: getting your message across


Itec training solutions Ltd

Summary

Price
£706 - £785 inc VAT
Study method
Online + live classes
Duration
1 day · Full-time
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Overview

A lifetime of marketing in a day: an introductory course for anyone who needs to develop a marketing programme; suitable for people working within any sector.

Having a good product or service is important; selling it at the right price is vital; but knowing your audience and how to communicate with them are the essential links that connect what you offer with profit.

This one-day, practical marketing course will give you a good grounding in the marketing fundamentals necessary to develop and implement your own marketing strategy and help your organisation achieve its objectives.

Want us to deliver this course at your organisation? Contact us for a bespoke quote.

Description

This one-day marketing training course will cover:

  • understanding your product in terms of what your customers want
  • making the business case
  • different types of communication
  • the medium and the message, including new media, traditional approaches and customer relationship marketing
  • making the right choices
  • a year of free support

This course takes place at the Centre's Central London training suite in Old Street, with easy access to rail, rube and bus links.

Who is this course for?

This practical, exploratory course will help anyone responsible for the marketing function to create an effective programme for their organisation that positions the product, generates interest and helps convert their prospects into customers. Whether you work in an SME, a professional services firm or a social enterprise, you?re sure to learn something new and leave the course with some great ideas.

The Centre works with people from all sectors including the public sector, voluntary sector, corporate sector and private sector.

Questions and answers

Certificates

Certificate of completion

Digital certificate - Included

Reviews

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.