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Marketing (4 Course Bundle) - CPD & IAO Accredited


John Academy

Summary

Price
£279 inc VAT
Or £46.50/mo. for 6 months...
Study method
Online
Duration
39 hours · Self-paced
Qualification
No formal qualification
CPD
25 CPD hours / points

Overview

Marketing skills can be acquired through training and experience where we will provide you with the skills you will need in marketing without the hassle of going through the process of traditional education. We will not only provide you with the basics in Marketing, but we will also provide you with the different types of marketing that are popular nowadays. These types are (1) Digital Marketing; (2) Social Media Marketing; and (3) Viral Marketing. You will also learn how to create marketing goals and strategies suited for your business. You will not regret if you avail this marketing bundle course.

CPD

25 CPD hours / points
Accredited by The CPD Certification Service

Course media

Description

Why choose us?

  • Study in a user-friendly, advanced online learning platform;
  • All the study materials are available in your student portal including videos tutorials.
  • One of the most successful online education platforms in the UK.
  • Affordable, engaging & high-quality e-learning study materials;
  • You will have unlimited access to online learning platform in 24 hours a day, 7 days a week in 12 Months.
  • Efficient exam systems for the assessment and instant result;
  • The UK & internationally recognised accredited qualification;
  • Access to course content on mobile, tablet or desktop from anywhere anytime;
  • The benefit of applying for NUS Extra Discount Card;
  • 24/7 student support.
  • Technical supports and live chat service for your inquiries. This is very helpful for international learners.
  • Excellent and flexible mentor supports by our team of experienced tutors/trainers via email.

COURSE CURRICULUM

Marketing

  • Module One – Getting Started
  • Module Two – What is Marketing
  • Module Three – Common Marketing Types (I)
  • Module Four – Common Marketing Types (II)
  • Module Five – The Marketing Mix
  • Module Six – Communicating the Right Way
  • Module Seven – Customer Communications
  • Module Eight – Marketing Goals
  • Module Nine – The Marketing Funnel
  • Module Ten – Marketing Mistakes (I)
  • Module Eleven – Marketing Mistakes (II)
  • Module Twelve – Wrapping Up
  • Level 3 Diploma in Marketing- Activities

Digital Marketing

  • Sales and Marketing
  • How Internet Marketing Works
  • How To Make Money With Internet Marketing
  • What is Affiliate Marketing
  • Competition in Internet Marketing
  • Researching in Internet Marketing
  • Desperate Niches
  • Profitable Niches
  • Clickbank
  • What is Traffic?
  • Traffic vs. Relevance
  • Article Marketing
  • Paid forms of Traffic – 1
  • Paid forms of Traffic – 2
  • Keywords in SEO(Search Engine Optimization)
  • Search Engine Optimization 2
  • Best SEO Practice
  • Blogs – WordPress
  • Blogs – WordPress II
  • Email Marketing I
  • Email Marketing II
  • Internet Marketing Strategy I
  • Your own website vs free options online I
  • Your own website vs free options online II

Social Media Marketing

  • Introduction
  • Understanding the Value of Social Media Buzz and What It Can Do For Your Business
  • Developing a Winning Social Media Marketing Plan
  • Setup and Manage a Facebook Page That Works
  • Tweet Your Way to Online Prominence
  • Build Your Network with LinkedIn
  • Captivate Your Audience with YouTube
  • Conclusion

Viral Marketing

  • INTRODUCTION
  • ELEMENTS OF VIRAL MARKETING
  • VIRAL MARKETING CASE STUDY: HOTMAIL
  • FORMS OF VIRAL ADVERTISING
  • ADVANTAGES OF VIRAL MARKETING
  • THE FUTURE OF VIRAL MARKETING

John Academy: A Great Place to Learn for Everyone, Forever

Expert Authors: We select authors with expertise and experience of training professionals. Our authors are industry experts, academics, authors, face-to-face trainers or online trainers; most often they have a combination of these backgrounds

Engaging Content: Our succinct, bite-sized and business-focussed course materials are designed to deliver the most effective training for you. Each course is made up of modules, manageable learning chunks of text, images, videos and tasks.

Assessment and Certification:

Upon completion of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and the results will be given to you immediately. Before sitting your final exam you will have the opportunity to test your proficiency with a mock exam. After you have successfully passed the final exam, you will be able to order an Accredited Certificate of Achievement at an additional cost of £24 for a PDF copy and £39 for an original print copy sent to you by post.

Who is this course for?

  • Marketing professionals or business owners who want to learn more about marketing.
  • Anyone who needs to become an expert in the marketing area.

Requirements

  • This course is available to all learners, of all academic backgrounds.
  • Learners should be aged 16 or over to undertake the qualification.
  • Good understanding of English language, numeracy and ICT are required to attend this course.

Career path

Marketing (4 Course Bundle) would be beneficial for the following careers:

  • Business Development Specialist
  • Entrepreneur
  • Marketing Manager
  • Promotions Staff
  • Sales Specialist
  • Top Executive.

Questions and answers


No questions or answers found containing ''.


Kara asked:

Is this course only specific to the uk? For example, can I use the qualification to work abroad if I choose to?

Answer:

Hi Kara, Thanks for your query. This course is certified by CPD Qualification Standards and IAO accredited. The course conforms to the universally accepted Continuing Professional Development (CPD) standards, IAO and code of learning. CPD & IAO is recognised nationally across the UK and internationally around the world, thus the CPD & IAO award should be recognised by academic institutions, public organisations and private companies. Regards, Help Desk

This was helpful. Thank you for your feedback.
Caroline asked:

I have no direct experience with marketing, as have left the teaching profession to change career. Will this course be suitable for me?

Answer:

Hi Caroline, Thanks for your query. We believe that this course will add value to your CV and will help you to place yourself in a good position in the competitive employment market. This course will definitely give you an advantage over people who haven't done the course and in your specific case, will give you an excellent introduction to Marketing so that you can pursue further qualifications and/or experience in the field. Regards, Help Desk

This was helpful. Thank you for your feedback.

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.